What are the responsibilities and job description for the Weber Shandwick, Inc. is hiring: Account Director, Influencer in New York position at Weber Shandwick, Inc.?
Job Summary
Weber Shandwick’s Boston office is seeking a Senior Associate, Social & Influencer Strategy, Health to join our team of energetic, multi-faceted social strategists and storytellers.
The ideal candidate will have a passion for healthcare innovation and telling brand stories across online platforms, with previous experience in client management, a foundation of social media and influencer strategy development, and a desire to partner with healthcare companies. The candidate will have the ability to successfully collaborate and thrive in a fast-paced environment, with responsibility across all aspects of the work we do – from helping to build influencer strategies to concepting social posts – working closely with team members at all levels to ensure flawless strategic execution of the client business objectives.
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Responsibilities :
- Earn the trust of senior-level and C-suite clients with strategic counsel on approaches to influencer marketing – across the spectrum of identification, compensation, analytics, and risk management.
- Play a lead role in the agency’s Influencer center of excellence in our East Region, covering NY and Boston, which develops and manages key relationships with content creators, and institutionalizes a set of best-in-class tools and processes for identification, contract negotiation, content planning, measurement, and ROI analysis.
- In partnership with other senior Influencer team members, drive and contribute to the evolution of the Agency’s POV for Influencer marketing.
- Have a business growth mindset and desire to build teams, grow accounts and bring in new prospects.
- Participate and be positioned as the influencer strategy lead on new business RFPs and help field and support inbound organic growth requests across the network.
- Design and establish strong influencer marketing teams on major client engagements.
- Develop a deep understanding of our clients’ businesses and target audiences, and working in close collaboration with our Creative, Insights and Client Experience teams, lead the creation and execution of integrated multi-platform campaigns that drive meaningful results.
- Build social influencer strategies cross-functionally to align strategic efforts and priorities and be able to develop strategic outputs with little to no oversight. Collaborate closely with strategy, creative, paid and larger integrated agency teams to deliver program initiatives.
- Proactively and effectively grow and retain talent in the East through coaching and mentorship; identify and drive participation in training, development, and career growth opportunities for team members.
- Collaborate effectively with inter-agency teams to develop holistic plans and fully integrated strategies for our clients.
- Lead a high-performing team; mentor and develop junior team members.
Qualifications :
The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including :
NYC Salary range : $100,000 – $130,000
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current / former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s / applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity / Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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Salary : $100,000 - $130,000
