What are the responsibilities and job description for the Region Business Development Manager position at Western Construction Group?
Position Overview
The Regional Business Development Manager assists the branches in developing and monitoring key strategic growth initiatives to bring opportunities to the table and help the branches achieve their annual sales objectives. Responsibilities include but not limited to: providing marketing initiatives, sales opportunities, develop and monitor PM initiatives and business development leadership. This candidate will work with specific branches within an assigned region.
The position is a primary resource to meet and/or exceed the corporate objectives of sales volume growth, customer development and new business acquisition, working closely with the corporate National Account Department as resource for local and regional contacts as well as to nurture existing clients and assist with their needs throughout the year.
Job Responsibilities
- Establish productive, professional relationships with key local/regional decision makers to targeted accounts as determined by branch personnel
- Coordinates closely with Western personnel, making appropriate introductions to key client contacts to assist with local account development based off the annual marketing plans
- Strong participation in professional trade associations including committee participation (ex. Ashe, APPA,BOMA, IREM)
- Identify, research and network with potential new accounts within assigned region
- Lead expansion into new recession proof markets to support the overall growth strategy. Assist in the diversification strategies of each branch in order to become more balanced with sectors of work
- Review and analyze results of past campaigns to facilitate development of new initiatives and partnerships within market
- Schedule, coordinate and present educational and persuasive seminars, presentations, workshops, and customer appreciation events
- Develop ideas on how to close existing opportunities with branch personnel. Assist with finding out why we didn’t close a job and help branches with new approaches
- Work with Corporate Marketing to develop and publish newsletters, social media, email blasts, mailers, and other customer publications
- Proactively assess, clarify, and validate customer needs on an ongoing basis
- Lead solution development efforts that best address customer needs, while coordinating the involvement of all necessary company personnel
- Provide sales and presentation skills training to staff
- Champion, manage, train, and analyze data of the CRM system (Salesforce)
- Aid in the development and support of National Account partners within assigned region
Environmental Job Requirements and Working Conditions
- This position requires 50% travel
- Four-year college degree from an accredited institution a plus
- Knowledge of our type of work highly recommended
- Demonstrated experience in strategic sales in a business-to-business sales environment
- Minimum of two years of business development or equivalent industry experience
- Healthcare, hospitality, commercial real estate, and/or engineering experience/connections a plus
- Strong public speaking abilities
- PC proficiency
- Excellent organization and communication skills
- CRM experience
- Health Care Plan (Medical, Dental & Vision)
- Vehicle Allowance
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity)
- Short Term & Long Term Disability
- Training & Development
- Wellness Resources
