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Recruitment and Outreach Specialist

Western Michigan University
Kalamazoo, MI Full Time
POSTED ON 2/6/2025
AVAILABLE BEFORE 4/6/2025

Position Details

Posting Summary

College
Oth Academic Affrs Operations

Executive Area
Provost & VP Academic Affairs

Department
Haenicke Inst For Global Educ

Posting Detail Information

Posting Number
S1022P

Job Type
Full Time, Regular

Pay Type
Exempt/Salaried

Pay Grade
D

Campus Location
WMU-Kalamazoo - Main Campus

Salary Range
Pay is commensurate with qualifications and experience, combined with an excellent benefits package.

General Summary
Develops, implements and evaluates recruitment and outreach activities, strategies and programs to recruit, admit and enroll students to an assigned department at the University.

Major Duties
  • Develops, implements and oversees strategic plans to recruit students with an emphasis on recruitment and retention. Recommends admissions policies, procedures and outreach activities.
  • Builds and maintains relationships with other University offices, departments and external stakeholders to represent programs and departments at various college outreach events.
  • Develops and implements outreach programs, including marketing strategies and maintaining marketing material such as the website in order to promote programs and activities that are consistent with enrollment goals.
  • Assists in student retention by developing and implementing retention strategies and mentoring to ensure successful completion of programs.
  • Assesses enrollment and retention trends and results. Collaborates with the department to set goals and develop strategies to meet goals and objectives.

Minimum Qualifications
  • Bachelor’s degree in related field from an accredited institution.
  • One year’s relevant experience.
  • Strong interpersonal, written and verbal communication skills.
  • Ability to travel in-state and out-of-state.
  • Ability to work irregular shifts and extended hours, including evenings and weekends.

Desired Qualifications
  • Experience with content creation and management;
  • Professional writing, editing and publishing;
  • Canva or other design applications;
  • Social media outreach; and
  • Public speaking.

Special Instructions to Applicants
  • External applicants should use the WMU – Application.
  • Internal applicants should use the WMU – Internal Application.

Additional Position Information
  • Staff Compensation System pay grades and rates are available at:https://wmich.edu/hr/staffcompensation
  • Western Michigan University offers generous benefits to its employees including health, dental, vision, life and disability insurance, retirement, and tuition discount for the employee and tuition remission for eligible dependents. To access information about the specific benefits available for this position, s://www.wmich.edu/hr/enrollment-staff



Physical requirements and working conditions
  • Office or other indoor work with minimal physical demands such as occasionally lifting or moving materials less than 25 pounds.
  • Work is generally performed in a well-lit, temperature-controlled indoor environment with occasional exposure to the outdoors or any number of elements.

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