Marketing Coordinator / Office Administrator

Job Summary:

We are seeking a dynamic and results-driven Marketing Coordinator / Office Administrator to lead our marketing initiatives for two unique businesses. This role involves executing marketing directives for each business, enhancing brand awareness, and increasing customer engagement. The ideal candidate will have experience in digital marketing strategies and in office administration. They will also work closely with management as the office coordinator, performing administrative duties as directed.

Marketing Coordinator Responsibilities:

• Produce content that resonates with the target audience and strengthens brand positions.
• Implement marketing plans that align with business goals and drive sales growth.
• Ensure consistent branding across all marketing materials, both digital and print, and within the facility itself.
• Track and report on key performance indicators (KPIs) and return on investment (ROI) for marketing efforts.
• Implement effective point-of-sale (POS) promotions and in-store signage strategies.
• Coordinate with store managers to ensure seamless execution of marketing initiatives.
• Monitor sales performance and adjust marketing efforts accordingly.

Digital Marketing & Social Media:

• Manage the facility’s online presence, including website content, social media platforms, and email marketing.
• Manage and optimize digital advertising campaigns (Google Ads, social media ads, etc.).
• Utilize SEO, SEM, and social media strategies to increase visibility and engagement.
• Track and report on marketing campaign performance, adjusting tactics as needed.

Office Administrator Responsibilities:

• Manage Excel spreadsheets for management reports, meetings, and presentations.
• Oversee basic bookkeeping tasks, such as processing invoices, managing office expenses, and tracking budgets.

· Manage office communications, including answering phone calls, emails, and mail.

• Assist in scheduling meetings, appointments, and coordinating events.
• Maintain office filing systems (both physical and digital).
• Ensure the office is stocked with and order necessary supplies and manage inventory levels.
• Maintain a clean and organized office space for all staff.

Qualifications & Requirements:

• Extensive knowledge and proficiency in Adobe Creative Cloud program, including but not limited to, Illustrator, Photoshop, and InDesign. Samples of past work are required.
• Experience of at least 2-3 years in business marketing required.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) is required.
• Strong understanding of retail promotions, and digital marketing.
• Proficiency in marketing tools, social media platforms, and analytics software.
• Proven experience as an office manager or in a similar administrative role.
• Strong organizational and multitasking skills.
• Excellent communication and people skills.
• Ability to manage time effectively and prioritize tasks.
• Experience with basic bookkeeping or fiscal management is desirable.
• Creative, strategic thinker.
• Experience with Google Ads, Facebook Ads, and email marketing platforms.
• Familiarity with basic office technology.

This role offers the opportunity to drive brand growth, engage customers, and make a direct impact on the business’s success. If you are excited about marketing while providing excellent administrative support, we would love to hear from you!

Job Type: Full-time

Pay: $50,000.00 - $55,000.00 per year

Benefits:

• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday

Application Question(s):

• Can you provide digital examples from your marketing background?

Experience:

• marketing: 2 years (Required)
• office administration: 1 year (Required)

Ability to Commute:

• Lubbock, TX 79424 (Preferred)

Work Location: In person

Salary : $50,000 - $55,000