What are the responsibilities and job description for the Paid Social Intern (Summer 2025) position at Whisker?
Description
Whisker is the maker of Litter-Robot, Feeder-Robot, and Litterbox.com. At Whisker, we believe pet parenthood can always get better.
As leading innovators in pet tech and refined pet accessories, we work tirelessly to solve problems and deliver smarter insights for pet parents while enriching the lives of pets. Whether it’s a self-cleaning litter box that automates scooping, an automatic feeder that helps pets develop healthier eating habits, or a modern cat tree that delights both humans and felines, we strive to deliver better solutions for consumers while transforming pet care along the way. To us, having a pet is the best thing ever. At Whisker, life together just keeps getting better.
Whisker is based in Auburn Hills, Michigan and Juneau, Wisconsin with 700 passionate team members.
Internship anticipated to occur in May, 2025 through August, 2025.
What You’ll Do:
The Paid Social intern will work closely with Whisker’s Paid Social teams to learn digital marketing strategy. This person will take initiative, continuously expand their expertise, and apply their foundational knowledge of paid social tactics to drive campaign success. This role will help with reporting and optimization of key advertising channels.
Essential Duties and Responsibilities:
This list of duties and responsibilities is not all-inclusive and may be expanded to include other duties and responsibilities as deemed necessary.
- Learns the fundamentals of paid media advertising
- Builds and launches ads in paid social campaigns for multiple platforms
- Sets and adjusts campaign budgets as necessary based on performance insights
- Monitors campaign & ad performance to identify opportunities for improvements
- Assists in QA of creative, social media copy, and other paid media assets
- Participates in creative brainstorms with performance and brand team
- Researches competitor strategies and identifies opportunities to differentiate campaigns
- Will perform additional responsibilities when required
Requirements
What You’ll Bring:
- Currently pursuing or recently graduated from a degree in Business Admin, Marketing or a related field
- Interest in and knowledge of paid social ad platforms and their functionalities: Meta, Instagram, TikTok, Snapchat, Pinterest
- Appetite to learn and drive results
- Strong analytical skills to interpret data and make informed decisions
- Strong attention to detail and highly organized
- Proficient in Microsoft Office
- Completion of Meta Blueprint certification will be mandatory after admittance into program
- Maintains confidentiality of proprietary information
- Ability to maintain a professional atmosphere in a fast-paced environment with numerous interactions and interruptions
- A high degree of initiative, self-motivation, and ability to motivate others
- Ability to establish and maintain cooperative working relationships with Team Members and colleagues
- Comfortable with office pets (cats, dogs)
Not Required but Nice to Have!
- Prior experience working for a D2C/ecommerce brand or agency
- Google Analytics knowledge
Statement of Inclusivity:
We believe different perspectives make Whisker better and strive to create a place where everyone has equal opportunities to thrive.
Please ensure to regularly check your email spam folder for any communication from Whisker to avoid missing important updates regarding your application status.
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