What are the responsibilities and job description for the Copywriter position at Windsor Fashions?
Windsor is seeking a versatile, trend-focused Copywriter to join our brand team at our Corporate Headquarters in Santa Fe Springs, CA. Our new Copywriter is expected to do more than know how to use an em dash—they will be responsible for helping to reimagine and craft the Windsor voice for a new generation of trend-conscious fashionistas. This person should be highly creative, a proofing perfectionist, organized, collaborative, in tune with modern copywriting trends and passionate about all things fashion.
Essential Job Functions & Responsibilities:
- Concept, write and proof compelling copy for all high volume marketing assets (email, site, social and print), as well as paid ads and some UX | UI projects
- Shape the Windsor brand tone and voice in partnership with the Head of Brand and Art Director
- Develop brand copy guidelines
- Work collaboratively with designers to execute marketing campaigns and assets
- Ensure that all copy is grammatically correct
- Monitor performance and apply learnings/suggest improvements
Key Qualifications & Requirements:
- Minimum of 4 years of copywriting experience, preferably in fashion
- Experience writing for fashion brands, as well as some experience with UX writing
- Up-to-date with Gen Z social trends, fashion trends and writing standards (title case vs sentence case, hyphenation, etc.); familiarity with AP style guidelines
- Detail-oriented and confident in proofing their own work
- Knowledgeable about fashion and passionate about current and upcoming fashion trends; able to translate trends into compelling copy that speaks to women 18–25 years old
- Experience working on rebranding campaigns desired but not required
- Experience using Google Drive, Docs, Sheets and Slides, as well as Figma and project management tools like Asana
- Positive, respectful and self-motivated attitude
- Ability to multi-task and collaborate with other team members, as well as to work independently
- Interest or experience in using AI writing tools (Grammarly, ChatGBT, Gemini) to increase work output
- Outstanding organizational/time-management skills
- Degree in Marketing or Writing preferred
- Demonstrated ability to increase brand engagement and profitability
- Ability to work in a fast paced environment and ability to be flexible and agile
Physical/Environmental Demands and Overtime & Availability:
Work is performed in an office environment and requires the ability to operate standard office equipment and keyboards. Must have the ability to walk short distances. Sedentary work. Exerting up to 10 pounds of force occasionally and/or a small amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects. Repetitive motion. Adequate movements (motions) of the wrists, hands, and/or fingers. Team members are required to have close visual acuity to perform activities such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal; extensive reading.
*Job descriptions are merely a summary of the position. Duties and responsibilities are subject to change and may include any other that management finds necessary to successfully maintain business operations.
WINDSOR EQUAL OPPORTUNITY EMPLOYER
