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Marketing Specialist Job at Wolseley Inc in Burlington

Wolseley Inc
Burlington, VT Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 4/20/2025

At Wolseley Canada, our leading-edge is the knowledge and insight found in every corner of our organization. Here, you’ll build strong relationships and support critical industries that touch the lives of Canadians. Every day, we show up with intention and pride; in ourselves, our associates, and our customers. You’ll have a solid foundation to try new things, uncover new possibilities, challenge yourself, and grow your career. Does this sound like somewhere you’d like to be?

Wolseley Canada is the leading wholesale distributor of plumbing, HVAC / R, waterworks and industrial products in the country. Working here means a network of possibilities, a place you are valued, and a higher standard.

Join the Pros!

What’s in it for you?

  • Full health care benefits starting day one.
  • Career development and training opportunities
  • Comprehensive benefits with premiums fully paid for by the company for the “Core” package.
  • Life insurance, disability and wellness programs
  • Retirement savings programs including RRSP and DC pension with up to 5.25% employer contribution
  • Paid vacation and sick time, and a day off on your birthday!
  • Bonus programs that include annual performance and profit sharing
  • Employee discounts on top brands of plumbing and HVAC / R products
  • Education reimbursement for employees
  • Employee referral program
  • Safety shoe reimbursement

What you will do :

  • Under the direction of the Marketing Manager, implement marketing initiatives to support category growth and strategic programs to drive sales growth nationally and regionally, and customer acquisition.
  • Coordinate the production of all marketing and sales support materials for internal and external audiences, including :
  • Product Collateral and Sell Sheets
  • Flyers & Catalogues
  • Digital collateral (banners, e-blasts, social media posts, signage, etc.)
  • Connects Vendor Marketing Program
  • Special Days (World Plumbing Day, etc.)
  • Liaise with Sales, E-Commerce, and Merchandising to provide cross-departmental support for category growth.
  • Develop and implement category-specific marketing plans that align with overall business objectives and drive market share growth.
  • Campaign Management - Plan, manage, and optimize marketing campaigns across various channels, including digital, social media, email, and events.
  • Work closely with product development, sales, and digital marketing teams to create cohesive and effective marketing strategies.
  • Project Management - Coordinate and execute product launches, ensuring all marketing materials, campaigns, and promotional activities are aligned and impactful.
  • Conduct comprehensive market research to identify trends, customer needs, and competitive landscape for your product categories.
  • Work with creative services, advertising partners, and marketing / communications teams to build and execute integrated marketing plans for promotions and campaigns, and generate on-brand concepts for all marketing vehicles with strong calls to action.
  • Evaluate, and report on, program results, identifying causes of success or below-target results, and recommending future approaches or corrective action to continuously improve campaign ROI using data.
  • Budget tracking and management associated with projects.
  • Work with business intelligence to analyze customer segments to better target email campaigns.
  • Check and proof all work for accuracy of production specifications and brand guidelines.
  • Support content creation and updates for blog, sales enablement tools, and websites.
  • Support other Marketing projects as required.
  • What you will bring :

  • 3-5 years of experience in marketing.
  • Undergraduate degree or college diploma is required.
  • Demonstrated track record in developing effective marketing assets and implementing integrated campaigns.
  • Excellent presentation skills.
  • Excellent verbal and written communication skills.
  • Experience working directly with third-party creative agencies.
  • Accuracy and attention to detail.
  • Proficient in MS Excel, Outlook, and Word.
  • Experience with offline, online, and interactive marketing strategies.
  • Strong analytical, project management, and execution skills.
  • Strong communication, organizational, and creative problem-solving skills.
  • Excellent organizational and interpersonal skills with a strong ability to project manage.
  • Ability to manage multiple and simultaneous deadlines and work in a self-directed or team environment.
  • Strong sense of urgency on all deliverables.
  • Each resume submitted gets individually reviewed by our team and retained for 24 months if other new and exciting opportunities arise that match your skills and qualifications.

    Please note : This position requires the result of a satisfactory criminal record check. A record under the Criminal Code and / or other federal offence record(s) does not automatically mean you will be ineligible for the position.

    Wolseley Canada is part of Ferguson plc, a leading value-added distributor in North America providing expertise, solutions, and products from infrastructure, plumbing, and appliances to HVAC, fire, fabrication, and more. Ferguson is headquartered in the U.K., with its operations and associates solely focused on North America and managed from Newport News, Virginia. With approximately 36,000 associates across 1,700 locations in North America, Ferguson exists to make our customers' complex projects simple, successful, and sustainable.

    In Canada, we are the country’s largest national trade distributor of plumbing, hydronic, HVAC / R, and PVF products and solutions. Our national network of over 220 branches coast-to-coast supports over 2,500 employees, including our national team of sales and service specialists and our corporate head office located in Burlington, ON.

    Our continued growth as an industry leader depends on hiring the best talent and helping them build rewarding careers. We believe in supporting the successes and development of our employees because our customers have come to rely on us for our knowledge, dependability, and expertise. Come join us if you are committed to investing in yourself and delivering exceptional customer service.

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