What are the responsibilities and job description for the Regional Sales Manager - MI, IA, WI position at WX Inc.?
Job Description
This position requires a high level of competency in distributor management and frequent, key regional off & on-premise account HQ calls within the territory. This position will cover all of WI, MI, and IA.
The Regional Sales Manager is responsible for the development of existing and new account business for all WX national and private label brands in the assigned states. The candidate will develop and implement an annual, regional business plan with the Sales Director to achieve account and depletion targets with profitable margins by brand, SKU & state. The candidate must be willing to travel throughout the region to manage our distributor network and be responsible for executing large, national account programs within the region.
Responsibilities :
- Execute the regional business plan by working closely with distributors and key accounts in the assigned states.
- Achieve annual depletion and accounts sold goals by brand.
- Increase execution rates at the unit level on private label programs with national chains.
- Interface with distributor partners on strategic objectives for our brands.
- Communicate with RSD on, and properly execute, pricing and programming to achieve distribution objectives and margin standards.
- Implement promotional and merchandising campaigns & incentives to drive sales.
- Manage depletion allowances and marketing funds to maximize results while maintaining budget.
- Provide RSD with accurate and timely information & reporting necessary to manage the business unit and improve on regional business plans.
- Establish strong sales presence within territory and conduct regular distributor meetings to ensure brand priorities and initiatives are maintained in key states.
- Manage a list of key accounts including national / regional chains and key independents.
- Survey accounts and provide feedback on execution and competitive activity.
DISTRIBUTOR MANAGEMENT
Requirements :
About Us :
Founded in 1999, WX is a privately-owned innovative beverage alcohol company that produces products in 14 countries, on 5 different continents, and ships to 103 countries in Asia, Europe, Australia, and North America. With offices located in Novato, CA and London, WX offers a unique working environment, with the fast pace of an entrepreneurial start-up and the down-to-earth atmosphere found in the Northern California wine industry. We seek people who are passionate about making a difference in the industry and their careers.
WX Brands is ranked the 13th largest wine company in the U.S. In 2021, 2022, 2023 and 2024, WX Brands was named by North Bay Business Journal as one of the best places to work.
Perks :
WX offers a competitive benefits package including PTO starting at 19 days per year. We offer an entrepreneurial environment that promotes career growth by leaps and bounds while being part of a team-oriented environment that knows how to have fun!
