What are the responsibilities and job description for the Marketing Communications Specialist position at Wytheville Community College?
Job Summary:
The Public Relations and Marketing Manager at Wytheville Community College is a key role that oversees the college's communications and marketing efforts. The ideal candidate will have excellent oral and written communication skills, as well as experience in marketing and public relations.
The successful candidate will develop and implement effective marketing strategies, write and edit grant proposals, and manage media relations to enhance the college's public image. They will also plan and execute events that align with the college's mission and goals while promoting a positive public presence. Additionally, the manager will create and oversee social media content to engage with target audiences and maintain a consistent online presence.
Responsibilities include:
The Public Relations and Marketing Manager at Wytheville Community College is a key role that oversees the college's communications and marketing efforts. The ideal candidate will have excellent oral and written communication skills, as well as experience in marketing and public relations.
The successful candidate will develop and implement effective marketing strategies, write and edit grant proposals, and manage media relations to enhance the college's public image. They will also plan and execute events that align with the college's mission and goals while promoting a positive public presence. Additionally, the manager will create and oversee social media content to engage with target audiences and maintain a consistent online presence.
Responsibilities include:
- Media Relations: Develops and maintains positive relationships with media outlets in the college's service region.
- Event Coordination: Assists in planning and coordinating college activities and events and fund-raising activities for the WCC Educational Foundation, Inc. and its entities.
- Marketing and Advertising: Plans and implements community and college-wide information and marketing programs through the preparation and dissemination of a variety of informational materials including advertising campaigns, special marketing products and publications, and image-building promotions.
- Social Media: Manages and provides the content and analytics of the college's social media accounts.
- Grant Writing: Assists the Director of Institutional Advancement with grant writing and editing.
