Demo

Senior Marketing Specialist

XPRESSDOCS PARTNERS, LTD.
Fort Worth, TX Full Time
POSTED ON 2/4/2025
AVAILABLE BEFORE 5/4/2025

Job Description

Job Description

Senior Marketing Specialist

Fort Worth, Texas, United States

  • Marketing

Come Work for Us!

Join our growing team of experts dedicated to helping clients simplify and strengthen their marketing efforts.

Xpressdocs is looking for a Sr. Marketing Specialist to join our team. In this role, you will assist the create and lead the development and execution of strategies and campaigns to drive brand awareness, retention, and growth within our customer base. You will drive the creation of marketing collateral, email, direct mail, digital ads, and more to support your communications and campaign efforts. You should feel comfortable working independently, but also collaborating with the team and be confident in your presentation skills to help educate your stakeholders.

In this position, you will :

  • Support the strategy, creation, and delivery of marketing campaigns and materials through marketing briefs.
  • Brainstorm and collaborate with teams to develop ideas for marketing campaigns / strategies.
  • Strategize on increasing demand generation for products & features within existing clients.
  • Assist in analyzing marketing data to help shape future strategies.
  • Liaise with creative teams to create marketing materials.
  • Identify user segments and create segmented campaigns.
  • Lead strategy in increasing retention among current accounts.
  • Identify opportunities for implementing and tracking Google Analytics among existing accounts and interpret the data to create better engagement.
  • Undertake individual tasks as needed.
  • You’ll thrive in this role if you :

  • Bachelor’s Degree, equivalent experience acceptable
  • 4 years’ experience in marketing, including digital and traditional marketing
  • Thorough understanding of fundamental marketing concepts, including marketing briefs, omni-channel marketing strategies, customer retention, and cross / upselling strategies.
  • Excellent communication skills.
  • Experience executing direct mail, email and digital marketing campaigns.
  • Experience pulling and analyzing data to drive marketing initiatives.
  • Experience supporting a sales team and interpreting outside marketing requests while still providing guidance.
  • Experience with SEO optimization, PPC, social, and other digital strategies.
  • Strategic thinker with superior attention to detail.
  • What We Offer :

    An environment that prioritizes balance between work and family. Our comprehensive benefits package and workplace opportunities include :

  • Collaborate with an upbeat team of techies, creatives, and specialists…who actually like what they do.
  • Enjoy our modern, secure and centrally located office in Fort Worth
  • Flexible work from home options
  • Onsite coffee bar and wellness rooms
  • Medical, dental, vision, disability, and life insurance
  • 401K with company matching
  • Paid holidays, vacation, and personal time
  • Tuition Reimbursement
  • Employee awards program
  • A dedicated social platform for peer, work anniversary and birthday recognition
  • Who We Are :

    A Marketing / Print / Technology company with more than 20 years of experience helping some of today’s top companies simplify and strengthen their marketing. We provide cutting-edge but accessible marketing technology, produce high-quality marketing materials, and create world-class customer experiences. We take our solutions seriously, but we don’t take ourselves seriously.

    To learn more about what we do and who we serve, visit www.xpressdocs.com.

    Xpressdocs provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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