What are the responsibilities and job description for the Senior Digital Marketing Coordinator position at Yamaha Motor Corporation, USA?
We're seeking a highly skilled Senior Digital Marketing Coordinator to join our Finance team at Yamaha Motor Corporation, USA. As a key member of our digital marketing team, you'll be responsible for assisting in the coordination and management of external vendors/agencies to implement digital marketing initiatives and programs.
About the Role
- Assist in coordinating and managing external vendors/agencies.
- Collaborate with cross-functional teams to support brand and sales priorities.
- Measure and analyze the effectiveness of digital channel efforts.
Your Key Responsibilities
- Help manage overall data management, including CRM and lead-gen strategies.
- Collaborate with external vendors/agencies to implement digital marketing initiatives.
- Successfully plan, execute, and manage digital marketing efforts for all YMFC-US products and services.
- Develop and implement SEO/SEM strategies to increase organic search traffic.
- Perform other duties as required.
About You
- Bachelor's degree in Business, Marketing, Communications, or similar field required.
- Ability to transform strategy into tactics.
- Strong written and verbal communication/presentation skills.
- Knowledge of digital marketing platforms (Salesforce).
- Proficient in MS Office Application.
