What are the responsibilities and job description for the Member Engagement & Recruitment Director position at Young Men’s Christian Association of Greater Montgomery?
OUR CULTURE:
Our mission and core values are brought to life by our culture. In the Y, we strive to live our cause of strengthening communities with purpose and intentionality every day. We are welcoming: we are open to all. We are a place where you can belong and become. We are genuine: we value you and embrace your individuality. We are hopeful: we believe in you and your potential to become a catalyst in the world. We are nurturing; we support you in your journey to develop your full potential. We are determined: above all else, we are on a relentless quest to make our community stronger beginning with you.
POSITION SUMMARY:
This position supports the work of the Y, a leading nonprofit, charitable organization committed to strengthening the community through youth development, healthy living, and social responsibility.
The YMCA Member Engagement & Recruitment Director plays a vital role in enhancing member satisfaction, retention, and acquisition. This position involves coordinating branch-specific events and incentives to enrich member experiences and foster long-term engagement. This role demands a proactive individual who thrives in a dynamic environment and is passionate about building lasting relationships with members and partners. The YMCA Member Engagement & Recruitment Director is integral to creating a welcoming, innovative, and impactful experience for all members.
POSITION SUMMARY:
This position supports the work of the Y, a leading nonprofit, charitable organization committed to strengthening the community through youth development, healthy living, and social responsibility.
The YMCA Member Engagement & Recruitment Director plays a vital role in enhancing member satisfaction, retention, and acquisition. This position involves coordinating branch-specific events and incentives to enrich member experiences and foster long-term engagement. This role demands a proactive individual who thrives in a dynamic environment and is passionate about building lasting relationships with members and partners. The YMCA Member Engagement & Recruitment Director is integral to creating a welcoming, innovative, and impactful experience for all members.
ESSENTIAL FUNCTIONS:
- Collaborating with senior branch staff to achieve branch and Association goals for member growth and retention.
- Assisting in the creation and execution of internal and external marketing strategies to promote member engagement initiatives.
- Acting as the primary liaison for addressing member needs and concerns, ensuring a high-quality experience for all YMCA members.
- Supporting the Membership Sales and Experience Director in designing and implementing strategic promotions, member appreciation events, and initiatives aimed at driving recruitment and retention.
- Developing creative approaches to grow, organize, and communicate with corporate member accounts effectively.
- Building meaningful relationships with members to promote their personal growth and connection to the YMCA mission.
- Serving as customer care for the AI chatbot, social media platforms, and other forms of communication with members and potential members.
QUALIFICATIONS:
- Bachelor’s Degree in related field as well as a minimum of 1 year experience in communication, sales, marketing, business, or related field.
- Understand and effectively communicate the YMCA’s mission and values to staff, volunteers, members, and guests through daily operations both within the membership community and building.
- Demonstrated skills and experience in customer service, public relations, organizational skills, communications, and conceptual planning
- Must be self-directed, innovative and creative.
- Experience in the field of sales, customer relations, and marketing.
- Experience in office/administrative support and computer knowledge.
- Excellent written and oral communication skills.
CERTIFICATIONS AND TRAININGS:
- CPR, First Aid/AED within 30 days of employment.
- YMCA Safety Trainings within 30 days of employment.
PROFESSIONAL COMPETENCIES:
- Must demonstrate emotional maturity, strong responsibility, and excellent interpersonal skills.
- Ability to create solutions and go above and beyond to build relationships, follow policies, and employ exceptional problem-solving skills.
- Ability to relate effectively to diverse groups of people from all social and economic segments of the community.
- Highly attentive to details and deadlines.
- Capacity for thinking on your feet in response to challenging situations, de-escalating difficult conversations, and complex creative problem-solving.
BENEFITS INCLUDE:
- YMCA Membership
- Program Discounts
- Comprehensive Benefits: Medical, Dental, Vision, Long & Short-Term Disability, Employee Life Insurance,
- 12% Employer Funded Retirement Plan
- Optional 403B Retirement Savings Account
- Generous PTO policy
- 8 Paid Holidays
- Troy University Tuition Discount
- Professional Development Opportunities and Trainings
The YMCA of Greater Montgomery is proud to be an equal opportunity employer. Employment is subject to a background check.
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