Demo

Americas XM Insights and Analytics Lead

Yum! Brands
Plano, TX Full Time
POSTED ON 4/23/2025
AVAILABLE BEFORE 5/22/2025

What You’ll Be Serving Up :

Champion the voice of KFC guests and team members; standardize XM insights across the Americas region to deliver consistency, focus and advanced capabilities to regional business strategy.

Here’s How You’ll Spice Things Up :

  • Design ongoing guest / team member experience reporting for stakeholders at all levels of Americas business units.
  • Present insights and recommended actions to Americas business unit Leadership Teams : US, Latin America / Caribbean, Canada.
  • Design, manage model to quantify “return on experiences” in terms of business outcomes.
  • Design, manage model to demonstrate relationships between guest and team member experiences
  • Partner with business unit Leadership Teams to assess XM (Experience Management) maturity and implement tailored “recipes” for growth.
  • Conduct “Start, Stop, Continue” exercises on local insights reporting to promote regional reporting consistency.
  • Manage XM (Experience Management) footprint in business unit performance frameworks, including metric selection and stakeholder management.
  • Manage XM (Experience Management) data input standards and support regional efforts to maintain these standards.
  • Support Qualtrics platform enablement efforts within Americas business units

What You Bring to the Table :

Education :

  • Bachelor’s in Marketing, Business, Statistics, Economics, Social Sciences, Science, Computer Science, Psychology.
  • Masters in above disciplines, MBA, PMP (preferred).
  • Experience :

  • Extremely comfortable working with and analyzing large data sets and drawing out actionable insights.
  • Ability to work in highly matrixed, complex environment with stakeholders of all levels.
  • Proficient in BI / reporting tools, Microsoft Office Suite, analytical disciplines, working knowledge of statistics fundamentals, CX (Customer Experience) and EX (Employee Experience) metrics.
  • Senior stakeholder management, business planning, QSR industry, Qualtrics / Domo reporting, market research, competitive and predictive analyses.
  • Deep understanding of customer and employee experience best practices.
  • Good understanding and sense for consumer behavior and perceptions.
  • Perks of the Job :

  • Competitive salary and benefits package.
  • Opportunity to innovate within a global brand and make a significant impact.
  • Collaborative, fast-paced work environment with a focus on professional growth and development.
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