Product Marketing Associate

JOB SUMMARY

This role focuses on driving business performance by supporting the category entry point growth strategy, leading new product launches through the 4D process, and delivering first-class connected product calendar “Experiences”. Key responsibilities include leading new product launches from test through to launch, building connected product marketing calendar experiences, and living a culture of executional excellence. The ideal candidate will be creative, ideas-led, and have a strong passion for analyzing data to drive for actionable results.

ESSENTIAL JOB FUNCTIONS

• Play a key role across all aspects of the 4D new product and product change process partnering with cross-functional teams including operations, IT, and Culinary Innovation.
• Support creative innovation workshops and collaborate with Consumer Insights to test and validate solutions as required against established benchmarks and launch standards.
• Define the 4D process and set stage gates, making necessary recommendations for course corrective action based on timelines, test dialogistic, and consumer data.
• Own the product test and product launch evaluation process, collaborating with finance to set and measure key success criteria and partnership with IT, Operations, and Supply Chain
• Create a fast-to-learn, fast-to-act process for product tests and product launches so that learnings are identified and acted upon quickly.
• Support the marketing team connections planning process to ensure that each product “Experience” is connected and campaign development is cohesive.

SKILLS AND KNOWLEDGE REQUIREMENTS

• Bachelor’s Degree in Marketing, Finance, or other related field required.
• 6-8 years of related experience in brand marketing, product marketing, innovation or similar.
• Strong analytical and project management skills
• Self-motivated team player that brings excitement and enthusiasm to work each day.
• Enjoys working in a fast-paced, constantly iterating environment.

COMPENSATION

Salary Range: $86,300 to $101,400 annually bonus eligibility. This is the expected salary range for this position. Ultimately, in determining pay, we'll consider the successful candidate’s location, experience, and other job-related factors.

At Yum! Brands and at The Habit Restaurants, LLC, one of our core values is to Believe in ALL People. This means seeing the value in everyone and unlocking their full potential to be their best self. The Habit Restaurants, LLC is proud to be an equal opportunity employer and is committed to equity, inclusion, and belonging for all dimensions of diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other protected characteristic. We are committed to working with and providing reasonable accommodation to applicants with disabilities or special needs.

Employment eligibility to work with Yum! in the U.S. is required as the company will not pursue visa sponsorship for this position.

Beware of fake job postings using Yum! and/or our brand logos - KFC, Pizza Hut, Taco Bell and Habit Burger & Grill - on fraudulent sites. Yum! Brands only posts jobs on official career pages and never asks for money during onboarding. Avoid unsolicited contacts via Telegram, WhatsApp or similar social apps.

BENEFITS

Competitive base pay with benefits including:

• Up to 4 weeks of vacation per year plus additional sick days
• Hybrid work schedule and year-round flex day Friday
• Up to 10 Paid Holidays 1 Floating holidays
• The company provided Recharge Days to unplug and reenergize
• Competitive bonus program for eligible roles
• Recognition-based culture.

FAMILY BENEFITS:

• Comprehensive medical, dental, and vision benefits including prescription drug benefits & 100% preventative care starting on Day 1
• Healthcare and dependent care flexible spending accounts
• Employee Assistance Program available to all employees and their dependents
• Generous parental leave
• Onsite Childcare through Bright Horizons

ADDITIONAL PERKS:

• 401(k) benefit plan with a 6% matching contribution
• Up to 2 Paid Days to Volunteer for any non-profit or charitable organization important to you
Access to LinkedIn Learning

NOTE: This job description is not intended to be all-inclusive. Team Members may perform other related duties as negotiated to meet the ongoing needs of the organization.