What are the responsibilities and job description for the Manager, Social Media Content Strategy position at Zimmerman Advertising?
About the Role
As Manager of Social Media Content Strategy, you’ll be the driving force behind content that stops the scroll, sparks connections, and drives results. Sitting at the crossroads of creativity, strategy, and innovation, you’ll push boundaries, experiment with new formats, and bring fresh, culture-shaping ideas to the table.
What You’ll Do
- Develop high-impact content strategies that align with business goals, social best practices, and, most importantly, drive impactful results.
- Stay ahead of the curve by spotting trends, viral moments, and storytelling opportunities before they blow up.
- Create and oversee content that resonates across social platforms, short-form video, carousels, memes, and more.
- Inspire and work closely with strategists, creatives, designers, and copywriters to bring social-first campaigns to life.
- Collaborate across teams (Creative, Brand Strategy, Analytics, and beyond) to craft meaningful consumer experiences.
- Analyze social performance and optimize strategies, your insights will drive agency-wide impact.
- Be very hands-on - whether filming a trending video, testing new formats, or engaging with communities in the comment section, you’ll have full autonomy over our social accounts.
- Innovate with influencer activations, partnerships, and creative campaigns that expand brand reach.
- Be a key voice in decision-making, your strategies will shape the future of our social direction. Throw that spaghetti at the wall, you never know what will stick!
- Pitch cutting-edge social media content ideas and strategies to top marketing decision-makers positioning yourself as a thought leader and the person they want running their socials.
What You Bring
Why You’ll Love This Role
If you’re a trendspotter, social-first thinker, and content creator at heart, we want to hear from you.
Required Skills
Required Experience