Meridian, ID | Full Time
$135k-164k (estimate)
Just Posted
Blue Cross of Idaho is looking for a dynamic and strategic Director of Brand to lead the development, execution, and governance of our brand strategy. This role involves ensuring brand consistency across all touchpoints, maintaining our brand identity, and strengthening brand equity. The ideal candidate will be data-driven, bringing to bear consumer insights, performance analytics, and market trends to inform strategic decision-making. This indiv...