The Lead Marketing Analyst develops and leads market research projects and marketing activities for product promotion, distribution, shelving and pricing. Designs strategies and provides insight on how to achieve marketing goals for multiple products or regions. Being a Lead Marketing Analyst typically reports to manager. Typically requires a bachelor's degree. Working as a Lead Marketing Analyst typically requires 7+ years of related experience. A specialist on complex technical and business matters. Work is highly independent. May assume a team lead role for the work group.
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