Consumer Insight Specialist

About Us

Established in 2013, HONOR is a leading global provider of smart devices. We are committed to becoming a global iconic tech brand and enabling a smart life across all scenarios and all channels, for all people. With a strategic focus on innovation, quality and service, HONOR is dedicated to developing technology that empowers people around the globe to go beyond through its R&D capabilities and forward-looking technology, as well as creating a new intelligent world for everyone with its portfolio of innovative products.

We are currently looking for a passionate Consumer Insight Specialist to join our team. As a Consumer Insight Specialist, you will play a key role in shaping our product strategy through deep consumer understanding. You will work closely with cross-functional teams to provide insights that directly influence product development and user experience.

Location: on-site, Düsseldorf, Germany

Responsibilities

From a product perspective, conduct customer research throughout the product life cycle to extract value perspectives, influence product portfolio planning, and enhance product competitiveness.

Starting from the dimensions of functional features and selling points, based on the needs of the target group, conduct special user/market research, gain in-depth insights, identify innovation, and experience improvement opportunities.

Starting from the user dimension, identify key usage purposes, scenarios, and equipment requirements of typical users to guide product development and improvement suggestions.

Leverage internal and external resources (qualitative, quantitative, big data, competition data, market data, etc.), to formulate and implement rigorous research plans with the product team, ensuring high-quality outputs.

Exhibit strong communication and coordination skills for effective cross-departmental collaboration, maintaining a systematic approach to product management.

Qualifications

Bachelor’s or Master’s degree with 2 years of experience in consumer insights, preferably within the mobile phone or consumer electronics industry.

Proficient in both qualitative and quantitative research methods (surveys, interviews, focus groups, desk research, data analysis).

Strong analytical and critical thinking skills—able to combine empathy with data to uncover consumer motivations.

Proven ability to turn insights into business strategies that enhance user experience and support growth.

Experience leading customer insight initiatives and establishing best-in-class research practices.

Passionate about technology, ideally with a keen interest in digital electronics.

Excellent communication skills in English (spoken and written); German or French is a plus.

What We Offer

Friendly atmosphere and teamwork spirit

Interesting and challenging international work environment

Flexible, open-minded management and a dedicated team

Opportunity for self-realization in a company with great potential

At Honor, we celebrate diversity & Inclusion and are committed to build teams that represent a variety of backgrounds, perspectives, and skills.

Start a new journey with HONOR to go beyond!