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CRM Deployment Specialist

POSTED ON 3/17/2025 AVAILABLE BEFORE 5/16/2025
Nestlé SA Braga, BA Full Time

About us

Nestlé Business Services (NBS) is at the heart of the Nestlé Group. We provide Supply Chain, Financial, HR, Digital & Social Media, CRM and Consumer Engagement services to enable Nestlé to engage with millions of consumers worldwide. We are a multicultural and diverse team of professionals. We are passionate about digital innovation and driving continuous improvement processes with colleagues across the world.

We are looking for talents who are eager to learn, team players, digitally-savvy, with an entrepreneurial mindset, and who can flourish in a fast-paced, dynamic environment.

If this describes you and you are looking to join a business where you can really add value, it is time to consider joining NBS!

At Nestlé Business Services (NBS), diversity and inclusion are core values. If you have any special needs, count on us to adapt your position.

Position Summary

The NBS Integrated Marketing Services (IMS) is looking for a CRM Deployment Specialist to provide a good customer experience for all Nestlé's clients by deploying the campaigns of the brands and working on different communication channels.

A day in the life of...

  • Work with the Nestlé’s brands to create email, push notification, and SMS campaigns based on previously defined strategy.
  • HTML creation based on templates including revising and making changes/corrections when necessary.
  • Implement database segmentation on email marketing tool.
  • Design customer journeys according to the guidelines provided by the brands.
  • Create A/B tests in order to improve engagement and therefore deliverability.
  • Monitor campaigns and create KPI reports.
  • Ensure campaigns’ deliverability using email marketing best practices and analyzing KPIs.
  • Build effective relationships with internal and external international stakeholders.

What will make you successful

  • Bachelor or master’s degree in Marketing, Digital Marketing, Communication Design, Design & Multimedia, Information Management or similar.
  • Experience with any tool of Email Marketing (e.g., MailChimp, RDStation, E-Goi, Adobe Campaign, Salesforce Marketing Cloud, Eloqua, Klavyio).
  • Knowledge of HTML or CSS.
  • Proficiency in English (spoken and written).
  • Ability to quickly learn new technologies and working methods.
  • Good analytical skills.
  • Knowledge on Marketing Automation/Creation of customer journeys (is a plus).
  • Passion for the Digital Marketing field.
  • Ability to communicate with different stakeholders.

What we offer

  • Development of expertise in Nestlé’s Shared Services Business.
  • Immersion in a culturally diverse team.
  • Local and international exposure.
  • Flexible working environment.
  • Engagement and wellbeing activities.
  • Competitive salary and annual bonus according to your performance.
  • Meal allowance card.
  • Flex Benefits - at NBS you can choose what benefits are more suitable for you.
  • Make part of the Nestlé Club and get discounts in several partners.
  • Free coffee (and good coffee) at the office.
  • Shop with special discounts for employees.
  • Company equipment according to professional needs.
  • Medical support available at the office (in Lisbon).
  • E-learning courses and training program to get you where you aim to be.
  • Career progression and possibilities for international career.
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