Digital Marketing Executive (Strategist)

We are looking for an experienced Digital Marketing Strategist to assist in the planning, execution and optimization of our online marketing efforts. The promotion of building services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

Essential Duties & Responsibilities:
Digital Marketing (80%)
· Providing expertise in digital marketing industry best practices
· Developing, optimising, and maintaining the corporate website using Word Press
· Designing, planning, implementing, managing, and analysing digital media marketing activities across the digital marketing channels (SEO and SEM)
· Designing visuals, layout and production of corporate branding materials and marketing collateral using Adobe Illustrator and Adobe InDesign
· Managing social media (Facebook, Instagram, YouTube, LinkedIn), providing insights from monthly reports of web and social media analytics via Google Analytics, Facebook Ads Manager, LinkedIn Analytics
· Working with the respective team members on the budget plan and the most effective control of digital marketing expenses with new onboarding doctors

Marketing Strategy (10%)
· Jointly conceptualising, developing, and executing online/offline campaigns in support of marketing activities for leads generation through various channels such as Email Marketing, Newsletter, seminars, and Outdoor Events

Adhoc Projects (10%)
· In-house photographer/videography and editing for doctors and clinics, tapping on Adobe Photoshop, Adobe Lightroom, and Adobe Premium Pro
· Coordinate with external vendors and ensure that outsource projects’ delivery timeline is met (Public Relations, Radio, Web Development, Video Production)

Qualifications
· Bachelor's degree in marketing or related field
· 2 - 3 years of relevant experience
· Strong analytical, communication, time-management and creativity skills
· Strong ability to focus on customer/market and take initiative.
· Experience with social media

Questions

Your application will include the following questions:

• Which of the following types of qualifications and portfolios do you have?
• Which of the following statements best describes your right to work in Singapore?
• How many years' experience do you have as a Marketing Executive?
• What's your expected monthly basic salary?
• Which of the following languages are you fluent in?
• Are you available to work on weekends or public holidays?