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Senior Executive, Product Marketing (2yrs Contract)

POSTED ON 4/27/2025 AVAILABLE BEFORE 5/26/2025
Samsung Southeast Asia & Oceania Singapore, Singapore Contractor
Position Summary

Role and Responsibilities

  • Product Ownership: Manage end-to-end product lifecycle including forecasting, pricing, channel strategy, positive contribution towards the achievement of key KPIs for assigned TV category.
  • Market Intelligence: Analyze consumer trends, competitor landscape, and conduct regular competitor product benchmarking to measure price index. Through these category insights, work with Senior PM to define winning product strategies.
  • Launch Management: Drive product launches with full accountability for timelines, positioning, pricing and develop go-to-market plans.
  • Drive Sell-out: On-going monitoring of sales situation and initiate programs to sustain sales and market share.
  • Cross-Functional Collaboration: Partner with sales, trade marketing and marketing communications teams to execute promotional strategies and campaigns.
  • Promotion Management: Work closely with functional teams to properly allocate marketing expenses, sales allowance according to business needs and monitor actual expenditure.
  • Online Drive: Work closely with online team to build campaigns and improvement plans to achieve online sales target.
  • Demand Planning & managing SCM KPIs : Work with Key Account Managers towards the achievement of sales target and ensure timely demand forecast to meet the target. Work closely with SCM manager to ensure accurate sell-in/out forecast, healthy channel WOS and manage aging inventory.
  • Business Health: Responsible for ensuring detailed P&L management for all promotion requests
  • Any other Ad Hoc duties and reporting


Skills And Qualifications

  • Minimum Bachelor's degree, preferably in Business Management / Marketing
  • 2-4 years of experience of marketing/product management in consumer electronics or fast-moving industries would be an advantage
  • Commercial acumen, analytical mindset, and a passion for technology and innovation.
  • Good business planning, project management and execution skills
  • Good communication, presentation and interpersonal skills
  • Able to strive in a face paced environment
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