Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries. JOB DESCRIPTION: Abbott Vascular provides innovative, minimally invasive and cost-effective products for treatment of vascular disease. Our extensive portfolio includes drug-eluting stents, bare metal stents, guide wires, balloon dilatation catheters, imaging catheters and software, vessel closure devices and peripheral stents. Our location in Santa Clara, CA, currently has an opportunity for a Global Marketing Product Manager. The Global Marketing Product Manager is commercially focused representing both business and customer needs globally to set direction for and execution of marketing strategies. Manage the lifecycle of and drive marketing strategies for Abbott’s intravascular imaging portfolio comprising of disposables, software and hardware. WHAT YOU’LL DO 1) Achieve Global product line sales and margin by driving execution of global marketing plan, tracking actuals vs. target and other key metrics, and adjusting tactics as needed to achieve targets. 2) Develop marketing plan for product lines with analysis and insights, including strategies and specific tactics and resources to drive growth opportunities and address key risks. Review and provide guidance on global pricing strategies. Develop comprehensive global channel marketing efforts and requirements in managing development of promotional media in collaboration with regional stakeholders. 3) Lead product launches. Develop go-to market strategy and tactical plans and gain alignment with leadership and internal regional stakeholders. Organize information in a logical concise manner. Create positioning to drive adoption and to differentiate the product from the competition. 4) Develop messaging and sales tools (literature, brochures, website, and all media), training materials, and field sales and customer communications to support sales and the customer and address any product line issues. Assess value, plan, and coordinate presence at key industry meetings. Develop global sales educational/promotional pieces as appropriate: Initiate/manage/implement publications/ competitive comparisons to support business strategy as appropriate. 5) Assess product line performance in sales, margins, demand, and brand perception. Identify trends and risks, understand trends driving demand in top regions, communicate to the appropriate internal stakeholders changes and key assumptions. Work with cross functional teams including Finance and Demand Planning. Conduct formal market research. Understand questions that need answering, clearly and objectively define an objective around those questions. Anticipate the potential outcomes and know what you will do with this information, communicate objective. Evaluate market research results and recommend actions. 6) Build relationships with key customers, thought leaders, trade associations, and industry players to facilitate sales and increase positive visibility and adoption of Abbott products. 7) Project Management: Manages the marketing aspects of projects involving cross functional groups. EDUCATION AND EXPERIENCE YOU’LL BRING Required Bachelors Degree with at least 4-6 years related experience, with at least one year experience in marketing or product management, or MBA with 1-3 years related experience. Strong presentation & communication skills, strategic planning, critical thinking and analysis of market conditions. Willingness to travel within U.S. and internationally Preferred Product management experience in medical products or services preferred Apply Now * Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year. Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity. Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal. The base pay for this position is $109,300.00 – $218,500.00 In specific locations, the pay range may vary from the range posted. JOB FAMILY: Product Management DIVISION: AVD Vascular LOCATION: United States > Santa Clara : Building B - SC ADDITIONAL LOCATIONS: WORK SHIFT: Standard TRAVEL: Yes, 15 % of the Time MEDICAL SURVEILLANCE: Not Applicable SIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday) Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans. EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf Abbott is about the power of health. For more than 135 years, Abbott has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health. The people of Abbott come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life’s greatest health challenges. We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce. Follow Us: Facebook LinkedIn YouTube Twitter