Product Marketing Specialist At ABB, we are dedicated to addressing global challenges. Our core values : care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions.

This position reports to Factory Marketing ManagerYour role and responsibilities Working within the grid components group of the Electrification Distribution Solutions in Pinetops, North Carolina, you will be responsible for implementing product marketing strategies in line with global product strategy.

In this role you will coordinate sales activities, events, proposals, and market research to meet business goals and increase market share.

This role will be focused on markets in Canada, Europe, Middle East, and Asia Pacific regions.The work model for the role is : onsite (Li-Onsite).

You will be mainly accountable for

Implementing the product marketing strategy in the assigned area / segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.

Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.

Focusing on achievement of orders and driving continuous improvement in the Net Promoter Score (NPS).Executing annual marketing plan in collaboration with relevant division and / or product groups.

Developing business plans focused on driving business development for a defined market.Qualifications for the role Bachelor’s degree in engineering, marketing, or business management is preferred.

8 years of experience in marketing, sales, pricing, business development or engineering, working as a business development manager, sales engineer, proposals specialist, or similar, with electrification products.

Demonstrated experience working with enterprise resource planning and standard operating procedures.Sound knowledge of quotations and proposals, as well as understanding of exports and the international market.

Personal connection to Canada, Europe, Middle East, and Asia Pacific regions and languages is beneficial but not required.

More about us ABB's Distribution Solutions Division facilitates the efficient and reliable distribution, protection and control of power by improving electric power quality while strengthening the resilience of the grid.

The Division offers segment-specific products and solutions that largely serve utilities, industry and infrastructure segments, often providing the requisite medium voltage link between high-voltage transmission systems and low-voltage users.

With ABB Ability enabled connected solutions at its core, the offering includes medium-voltage air- and gas-insulated switchgear (1 to 66 kilovolts), indoor and outdoor circuit breakers, reclosers, fuses, contactors, relays, instrument transformers, sensors, motor control centers, as well as low-voltage switchgear for the ANSI standard markets.

MyABBStoryWe look forward to receiving your application. If you want to discover more about ABB, take another look at our website www.

abb.com .Equal Employment Opportunity and Affirmative Action at ABBABB is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace.

All qualified applicants will receive consideration for employment without regard to their race, creed, color, ancestry, religion, sex, national origin, citizen status, age, sexual orientation, gender identity, disability, marital status, family medical leave status, or protected veterans status.

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Last updated : 2024-09-03