2 Digital Marketing Specialist Jobs in Gurnee, IL
Abbott Laboratories Employees Credit Union is Hiring a Digital Marketing Specialist Near Gurnee, IL
ESSENTIAL FUNCTIONS:
- Manages the maintenance of the ALEC website, intranet and social media channels
- Manages ALEC's digital channels while staying updated on latest marketing technology and social media platforms
- Develops and manages digital marketing initiatives, adhering closely to deadlines and to budget, developing and revising ideas, implementing projects and maintaining and communicating results to management
- Develops and implements Search Engine Optimization (SEO) and Pay Per Click (PPC) strategies
- Creates and manages link building strategies, content marketing strategies and social media presences
- Continually evaluates new web technologies and digital marketing trends; recommend and implement new technologies where appropriate and develop campaigns in support of these new technologies
- Forecasts marketing campaign growth and ROI for digital marketing campaigns
- Uses Google Analytics, Google Ads, Google Tag manager and other relevant tools to assist in driving new membership and loan acquisition
- Drives ongoing engagement reporting for email and social media campaigns
- Acts as a liaison with third-party technology companies to monitor current platform and to evaluate new offerings
- Education Required: Associate Degree in Marketing, Advertising, Public Relations or Business, or equivalent work experience
- Education Preferred: Bachelor's Degree in Marketing, Advertising, Public Relations or Business, or equivalent work experience
- Experience Required: Two (2) years of experience in a digital marketing role
- Experience Preferred: Three (3) years of experience in a financial institution in a digital marketing role
Job Summary
Full Time
$81k-105k (estimate)
06/24/2024
07/12/2024
alecu.org
GURNEE, IL
25 - 50
1990
Private
THOMAS REIMHOLZ
$10M - $50M
Banking
Related Companies
The following is the career advancement route for Digital Marketing Specialist positions, which can be used as a reference in future career path planning. As a Digital Marketing Specialist, it can be promoted into senior positions as a Digital Marketing Analyst III that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Digital Marketing Specialist. You can explore the career advancement for a Digital Marketing Specialist below and select your interested title to get hiring information.
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Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Digital Marketing Specialist job description and responsibilities
Ultimately, a digital marketing specialist must use a variety of tactics to create campaign content and then deliver this content to the appropriate device or platform, to be seen by their chosen target audience.
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Digital marketing specialists collaborate with marketing teams to plan and execute digital programs such as online advertising, social media, and mobile.
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Digital marketing specialist primarily oversees all marketing departments and operations, ensuring to convey the message of the brand.
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A digital marketing specialist needs to set budgets for digital marketing campaigns. Provide digital channel performance analytics, digital analytics expertise, tagging support and performance reporting dashboards.
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They help enhance the marketing side by generating leads and boosting online sales through search engine optimization techniques and PPC advertising.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Digital Marketing Specialist jobs
Learn Digital Marketing Essentials.
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Build Social Media Marketing Skills.
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Learn How Email Marketing Works.
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Stay Updated on the Latest Digital Marketing Trends.
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Allocate Budget for Digital Advertising.
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Step 3: View the best colleges and universities for Digital Marketing Specialist.
