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Digital Media Management
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Digital Media Management
New York, NY | Full Time
$115k-149k (estimate)
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Digital Media Management
New York, NY | Full Time
$115k-149k (estimate)
6 Months Ago
Digital Media Management
New York, NY | Full Time
$115k-149k (estimate)
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Digital Media Management
New York, NY | Full Time
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Social Media Manager
Alice and Olivia New York, NY
$97k-120k (estimate)
Full Time | Retail 1 Month Ago
Save

Alice and Olivia is Hiring a Social Media Manager Near New York, NY

THE ROLE

The Manager of Social Media will develop and implement innovative platform and content strategies that drive Social Media channel growth, community engagement and e-commerce revenue.

Key responsibilities will include, but are not limited to:

Content Strategy:

  • Partner with CEO/Founder and internal teams to develop best-in-class social media strategies

that deliver on the brand’s unique tone of voice and positioning.

  • Develop multi-channel commercial strategies that increase year-over-year traffic and eCommerce revenue across all social media channels
  • Develop comprehensive content calendar including social-first campaigns, retail and brand

events, social giveaways, influencer activations, brand campaigns and brand partnerships.

  • Serve as internal expert on key social trends, reacting and building on strategies as the channel and platforms evolve

Content Development & Management:

  • Lead day-to-day activities to maintain all social network accounts and communications on

platforms, including TikTok, Instagram, YouTube, Facebook Twitter, etc.

  • Lead concepting & ideas, brief, and motivate the Design / Creative Services team to consistently deliver unique, social first brand content
  • Collaborate with Digital Marketing, Communications and e-commerce to develop impactful social media marketing calendar and activities that support key brand initiatives and drive business results.
  • Prioritize projects, secure deadlines and ensure that deliverables are met by the team which

includes daily creative requests for Social Media content.

  • Manage social media relationship with external brand partners and sponsors, ensuring optimal

strategy and execution of social media for activation

  • Analyze data and performance in real time, updating the Executive team on performance and

optimizing strategies and content accordingly.

QUALIFICATIONS:

  • 5 years of experience developing and managing social media strategy preferably with a

fashion brand / founder led brand.

  • Track record of driving results through creating and managing social media content, audience

development and engagement.

  • Early adopter of new platforms, systems and tools for creating content nimbly.
  • Knowledge of and a passion for fashion, trending news, culture and social media topics that

influence consumer behavior.

  • Ability to use a strong data-orientation and analytical mindset, coupled with creative thinking to generate compelling, engaging and social content.
  • Creative, strategic and collaborative approach to problem solving.
  • Strong interpersonal and influencing skills with the ability to interact with senior leaders.
  • Excellent verbal and written communications skills; ability to write clear compelling content and use storytelling to build engagement.
  • Resourcefulness and resilience; ability to prioritize and multitask in a fast-paced environment.
  • Bachelor’s degree in business, marketing, communications or related field or equivalent

experience.

$100,000 - $120,000 base salary (This range represents the low and high end of the anticipated base salary range for this NY- based position. The base salary will depend on numerous factors such as: experience and qualifications for the role, experience level, skillset, and balancing internal equity relative to other AO

Job Summary

JOB TYPE

Full Time

INDUSTRY

Retail

SALARY

$97k-120k (estimate)

POST DATE

08/03/2024

EXPIRATION DATE

09/29/2024

WEBSITE

aliceandolivia.com

HEADQUARTERS

GREENWICH, CT

SIZE

200 - 500

FOUNDED

2002

TYPE

Private

CEO

CAITLIN SAUCIER

REVENUE

$50M - $200M

INDUSTRY

Retail

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About Alice and Olivia

Alice and Olivia is an online platform that allows users to shop for apparels, footwear, handbags and accessories.

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The job skills required for Social Media Manager include Social Media Marketing, Social Media Strategy, Digital Marketing, Social Media Content, Initiative, Marketing Communications, etc. Having related job skills and expertise will give you an advantage when applying to be a Social Media Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Social Media Manager. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Social Media Manager positions, which can be used as a reference in future career path planning. As a Social Media Manager, it can be promoted into senior positions as a Social Media Communications Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Social Media Manager. You can explore the career advancement for a Social Media Manager below and select your interested title to get hiring information.

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If you are interested in becoming a Social Media Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Social Media Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Social Media Manager job description and responsibilities

As the team lead, the social media manager will need to supervise junior team members, set up processes, and even manage multiple projects.

03/06/2022: Lynchburg, VA

Manages marketing and advertising on social media.

02/05/2022: Eugene, OR

Social media management requires high level efficiency, from setting up an editorial calendar to keeping all relevant social media channels updated.

03/11/2022: Stamford, CT

Social media managers are responsible for communicating with clients about their strategy and ensuring that the client’s vision comes to life on social media channels.

02/15/2022: Las Vegas, NV

The social media manager also strategizes how to grow and further develop the business through social media.

02/15/2022: Ventura, CA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Social Media Manager jobs

Becoming a social media manager takes more than having a social media account.

12/23/2021: New Suffolk, NY

Most social media managers also have soft skills that help them excel at their jobs.

01/09/2022: Anaheim, CA

Social media managers often work with tight deadlines and may be on the receiving end of hurtful social media comments.

02/04/2022: Lincoln, NE

There are no set qualifications for becoming a social media manager, although many entrants have a degree, and some employers require this.

02/19/2022: Cedar Rapids, IA

Content curation has always been a major part of social media marketing skills.

01/12/2022: Wilmington, NC

Step 3: View the best colleges and universities for Social Media Manager.

Butler University
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