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Primary Function:
Sales reps solicit orders for all products listed in their book from each of their retail accounts. They also sell these retailers' business-building ideas for the products listed in their book. To do that, they are responsible for understanding in-store and on-premise merchandising principles and to suggest uses of these principles in each of their retail accounts. They are expected to manage their territory in such a way that both the suppliers, the distributor and their retail accounts will obtain the very best possible sales from the products they are responsible for selling.
Major Responsibilities:
Customer Relations: Effectively establish and develop rapport with all customers. Handle customer complaints, delinquent payments, and similar activities.
Business Development: Identify and pursue new opportunities and customers. Present fact-based, profit centered presentations and overcome objections. Answer questions and present proof for sales proposals. Sell new items, brand extensions, ad features, displays and promotions to both on- and off-premise accounts. Effectively communicate with Team Leader and drivers any problems, issues, or opportunities within sales territory.
Communication: Check company e-mail and voicemail regularly throughout the day and send proper responses.
Account Maintenance: Leave account shelves and back rooms orderly and organized; maintain proper inventory levels.
Ordering: Submit orders on time, accurately, and completely.
Quality Assurance: Maintain acceptable quality ratings. Utilize dot rotation and “move” policy correctly. Stay within unsalable pick-up budget while properly managing damaged product.
Distribution: Follow and maintain quality distribution per company standards with product properly faced up and clean.
Monthly Market Plan: Effectively pre-plan upcoming month, monitor and adjust to meet quarterly goals. Update all company goals and display tracking daily.
Displays: Place and maintain appropriate number, position, and size of displays; include in product mix according to standards; use creative and current POS.
Pricing/Promotion: Achieve proper price points in relation to competitive and promotional situation.
Point of Sale: Promote products clearly and accurately through use of current, fresh POS material; effectively communicate selling message to consumer.
Professional Development: Expand knowledge of products, selling skills, and industry. Adhere to and uphold all company policies and procedures.
This list is not complete and will be updated/revised as needed.
Qualifications:
Physical Demands:
Ability to bend and lift products weighing up to 165 lbs. Be able to see products and discern dissimilar colors and numbers. Must be able to communicate effectively with customers, supervisors, and co-workers. Ability to stand, walk and move in and out of a vehicle throughout the day.
Job Station:
The job is performed seated in a vehicle and in customer locations where product is sold.
About Alliance Beverage:
In 1963 a man named Larry Gary, originally from the west side of Chicago, decided that owning a beer distributorship in Grand Rapids Michigan would be more fun than running a bowling alley. That was the moment that the company called Kent Beverage began.
At the same time a man named Tim Sullivan, originally from the east side of Detroit, was happily running a construction business. However, when Tim noticed his friends, who owned beer distributorships, were having more fun, he had to get one of his own. And he did, when he purchased B&B Beer in the late 1970’s!
Both businesses grew and prospered. Both businesses were passed from fathers to sons and continued to succeed in their territories until one day, over a pint, these two families decided to form a joint venture whereby the two companies combined would be stronger than the sum of their parts. They called the company Alliance Beverage and it was born May 13, 2013.
From the beginning, our company has recruited the best talent available, contributing to the highest standards of performance~ because we work together with commitment, & integrity.
Today, Alliance has more than 450 team members and services over 5,000 customers across the Western half of Michigan. With three distribution facilities and six sales offices, our employees live and are active in the communities they serve.
Full Time
Wholesale
$72k-99k (estimate)
07/23/2023
08/21/2024
alliancebeverage.com
SAINT JOSEPH, MI
200 - 500
2013
Private
GREG O'NIEL
$50M - $200M
Wholesale
The job skills required for Sales Representative include Commitment, Merchandising, Business Development, Communicates Effectively, Selling Skills, etc. Having related job skills and expertise will give you an advantage when applying to be a Sales Representative. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Sales Representative. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Sales Representative positions, which can be used as a reference in future career path planning. As a Sales Representative, it can be promoted into senior positions as a Sales Manager - Medicare Products that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Sales Representative. You can explore the career advancement for a Sales Representative below and select your interested title to get hiring information.