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The LaSalle Group
Des Plaines, IL | Full Time
$60k-79k (estimate)
5 Days Ago
Americaneagle.com
Des Plaines, IL | Full Time
$84k-101k (estimate)
6 Days Ago
Americaneagle.com
Des Plaines, IL | Full Time
$85k-109k (estimate)
1 Week Ago
Americaneagle.com
Des Plaines, IL | Full Time
$73k-91k (estimate)
1 Week Ago
Get It Recruit - Marketing
Des Plaines, IL | Full Time
$76k-91k (estimate)
3 Weeks Ago
Paid search specialist
Americaneagle.com Des Plaines, IL
$85k-109k (estimate)
Full Time | Specialty Trade in Construction 1 Week Ago
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Americaneagle.com is Hiring a Paid search specialist Near Des Plaines, IL

Americaneagle.com is a family owned web design, development, and digital marketing agency with a passionate belief in the power of technology to positively transform business practices.

Our focus is helping customers grow and achieve success in the digital space. We cover a variety of different industries, including ecommerce, associations & nonprofits, government, healthcare, sports & entertainment, transportation and more.

The company was recently named by Built in Chicago as one of the best places to work and to Inc.com's list of 5000 fastest-growing private companies for the past eight years.

Americaneagle.com is seeking a qualified Paid Search (PPC) Campaign Specialist to join our growing digital marketing team.

The primary function is to facilitate day-to-day execution of search engine marketing programs for clients ranging from small to mid-size companies up through Fortune 100 corporations.

This person should be highly skilled in online advertising and pay-per-click strategy. They will be responsible for improving clients' paid website leads through planning, coordination, management, and monitoring of varying PPC campaigns.

Responsibilities :

  • Planning, setting up, and managing PPC campaigns for clients.
  • Tracking, analyzing, and reporting results on campaign performance.
  • Understanding clients' digital marketing goals in order to translate goals into executable strategies through ongoing maintenance and enhancements.
  • Owning the entire paid search channel, driving numbers, converting into real leads and ultimately revenue.
  • Identifying KPIs and completing work as needed to improve clients' ad performance.
  • Conducting keyword research, advising on ad spend and ad placement, testing ad copy, and optimizing campaigns for lean performance.
  • Working with design teams to provide creative direction.
  • Staying current on PPC / SEM practices and collaborating with peers on the Digital Marketing team.

Requirements :

  • 3 years of PPC / SEM experience.
  • Google Ads & Google Analytics Certified with experience in Google Tag Manager.
  • Highly proficient with all types of Google Ads including : Search Ads, Display Ads, Remarketing, Google Shopping Ads, YouTube Ads, etc.
  • Experience with additional ad platforms including : Yahoo! Bing Network, Amazon, Facebook, Advertising.com, AdRoll, LinkedIn, Pinterest, Twitter, etc.
  • Skilled in Google Analytics and able to set up and troubleshoot complex conversion tracking.
  • In depth understanding of search engines, up-to-date techniques, ranking factors, and principles for sound SEM strategy.
  • Knowledge of web design technologies (HTML, JavaScript, CSS, etc.)
  • Excellent interpersonal skills, including the ability to articulate complex concepts both verbally and in writing to clients.
  • Strong time management skills.
  • Comfortable working in a fast-paced, team-based environment.
  • Ability to think logically and develop practical recommendations for clients to support their digital marketing strategies and efforts.

Americaneagle.com provides its employees with an energetic work environment and opportunities to further develop their skills.

Our dedication to growing our development team is how we can produce excellent sites and applications for our clients. We do all of this while maintaining a family value focus and pushing for a good work-life balance.

We offer a generous compensation and benefits package.

Last updated : 2024-06-21

Job Summary

JOB TYPE

Full Time

INDUSTRY

Specialty Trade in Construction

SALARY

$85k-109k (estimate)

POST DATE

06/23/2024

EXPIRATION DATE

09/22/2024

WEBSITE

americaneagle.com

HEADQUARTERS

TICKFAW, LA

SIZE

200 - 500

FOUNDED

1978

TYPE

Private

CEO

JAMES MCLAUGHLIN

REVENUE

$50M - $200M

INDUSTRY

Specialty Trade in Construction

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About Americaneagle.com

Americaneagle provides website design, content management systems,eCommerce tools, hosting and email marketing solutions.

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The job skills required for Paid search specialist include SEM, Google Ads, Digital Marketing, Google Analytics, Search Engine Marketing, Bing, etc. Having related job skills and expertise will give you an advantage when applying to be a Paid search specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Paid search specialist. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Paid search specialist positions, which can be used as a reference in future career path planning. As a Paid search specialist, it can be promoted into senior positions as a Digital Marketing Supervisor that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Paid search specialist. You can explore the career advancement for a Paid search specialist below and select your interested title to get hiring information.

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If you are interested in becoming a Paid Search Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Paid Search Specialist for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Paid Search Specialist job description and responsibilities

Most of the daily tasks revolve around online advertising via PPC campaigns as a result.

06/02/2022: Boulder, CO

A marketing professionals who optimize and manage paid online search marketing for companies.

04/15/2022: New Britain, CT

Owning and managing paid search campaigns across various client objectives.

03/30/2022: Virginia Beach, VA

Responsible for paid strategies and will need to be adept at using tools such as Facebook Ads Manager or other paid options on channels like LinkedIn or Quora, for example.

04/18/2022: Macon, GA

Devising strategy, community management, creative directing, customer service, copywriting and analyzing data.

05/04/2022: Chillicothe, OH

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Paid Search Specialist jobs

Learn How to Use Data Analysis/Reporting tools.

04/18/2022: Vallejo, CA

Get a Digital Marketing Certification.

03/29/2022: Richland, WA

Stay Updated on the Latest Digital Marketing Trends.

04/25/2022: Benton Harbor, MI

Get Experience Required for Certified Quality Engineer Certification.

05/15/2022: Reading, PA

Must be familiar with the leading paid advertising networks online.

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Step 3: View the best colleges and universities for Paid Search Specialist.

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