Our client is seeking a Marketing Manager to join their team. The Marketing Manager is responsible for forecasting and driving Retail Marketing initiatives to enhance the in-store experience. This role involves managing the development of in-store programs, coordinating with various internal teams, maintaining the marketing budget, and leading the creative development of in-store digital content.

Salary/Pay Rate: $45-$49

Client Location: Boston, MA - Hybrid

Duration: 4

Key Responsibilities:

• Manage the development of in-store programs by crafting creative briefs and inspiring the creative team.
• Evaluate creative materials and provide feedback to ensure alignment with the Retail Marketing Strategic plan, Brand creative platform, and merchandise initiatives.
• Collaborate with project management, art buying, and production teams to ensure programs are delivered on time and within budget, enhancing the customer experience.
• Participate in content shoots, partnering with creative teams on pre-production details, and aligning on merchandise priorities.
• Lead the creative development of in-store digital content, including dressing room monitors, Call Forward, Digital Screens, In-store messaging, and music.
• Maintain and oversee the Retail Marketing budget, ensuring efficient allocation of resources.
• Partner closely with the Marketing Specialist, providing guidance and opportunities for skill development and growth.
• Work closely with Store Brands, Store Operations, Store Design, Creative, Project Management, and Production teams to build consensus and drive results.

Skill & Qualifications:

• Proven experience in Retail Marketing or a similar role.
• Strong project management and organizational skills.
• Excellent creative evaluation and feedback capabilities.
• Experience with budget management.
• Ability to lead and develop team members.
• Strong collaboration and internal partnership skills.
• Exceptional communication and interpersonal skills.
• Ability to inspire and lead creative teams.
• Strong analytical and problem-solving abilities.
• Proficiency in digital content creation and management.

Education:

• Bachelor’s degree in Marketing, Business, or a related field.

The target hiring compensation range for this role is the equivalent of $45-49 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location. Additional benefits offered may include; medical health insurance and dental insurance, life insurance, and eligibility to participate in 401k plan with company match.