About ARB Interactive

At ARB Interactive, we are a leader in the gaming industry, known for our commitment to engaging user experiences and innovative strategies. Our marketing team is instrumental in driving growth and maintaining our competitive edge through dynamic initiatives and strategic partnerships.

About the Job:

We are seeking a highly organized and proactive Program Manager to lead new marketing projects from concept to execution. This role is ideal for a strategic thinker with a knack for meticulous project management and cross-functional team collaboration. Reporting directly to the CMO, the Program Manager will play a crucial role in enhancing our market presence and operational efficiency.

Essential Duties and Responsibilities

• Initiate and manage the launch of new owned and earned marketing initiatives, overseeing their development from concept through execution and ongoing assessment to ensure they align with ARB Interactive’s strategic marketing goals.
• Lead the project management of new product launches, ensuring seamless coordination and market entry.
• Develop and execute brand and partnership marketing initiatives to enhance brand visibility and engagement.
• Oversee ongoing marketing operations planning and logistics, ensuring campaigns are efficient and strategically aligned.
• Utilize attribution and analytics tools to analyze campaign effectiveness and inform future strategies.
• Assist in managing and aligning team objectives with company goals through effective OKR (Objectives and Key Results) management.
• Facilitate cross-departmental collaboration to ensure marketing initiatives support broader company objectives.
• Mentor direct reports and foster their professional growth, providing career guidance and support.
• Lead the recruitment and management of additional staff or contractors as needed for new initiatives.

Education & Experience/Qualifications:

(The specific minimum competencies (education and experience) required to perform this job successfully. An individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.)

Industry Knowledge: Familiarity with the social casino market, with a strong understanding of its trends and challenges.

Experience: Minimum of 4 years in program management or marketing leadership roles, preferably within a B2C gaming environment. Demonstrated success in leading and executing comprehensive marketing projects.

Organizational Skills: Exceptional organizational skills with a proven ability to manage multiple projects simultaneously, ensuring precise execution and timely delivery.

Communication Skills: Strong interpersonal and communication skills, capable of working effectively with diverse teams and stakeholders to foster an environment of collaboration.

Technical Proficiency: Expertise in project management tools, with a high proficiency in Monday.com. Familiarity with other analytics and project management software is a plus.

Analytical Thinking: A creative and data-driven thinker who understands the dynamics of earned and owned marketing strategies. Ability to analyze marketing data to identify strategic opportunities and improve campaign performance.

Strategic Problem-Solving: Ability to identify gaps in current marketing strategies, formulate data-backed hypotheses, and propose innovative, reasoned solutions that drive business growth.

Expected Hours of Work:

This is a full-time position. Workdays and hours are Monday through Friday, 9:00 a.m. to 5:00 p.m., with occasional requests for additional hours and/or some weekends, as needed and approved by the manager/supervisor.

Travel/Office Location:

The employee has the choice of working remotely or as otherwise required by the company. There is minimal to no travel associated with this role.

Other Duties:

Please note, this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time, with or without notice.

Why Join Us?

ARB Interactive offers a vibrant work environment where innovation and passion are rewarded. We provide competitive compensation, comprehensive benefits, and significant opportunities for professional growth in a rapidly evolving industry.