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Director of Marketing Strategy
Augment Jobs Miami, FL
$161k-205k (estimate)
Full Time 1 Month Ago
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Augment Jobs is Hiring a Director of Marketing Strategy Near Miami, FL

Position Overview: The Director of Marketing Strategy will be responsible for developing and implementing comprehensive marketing strategies that align with our business goals and objectives. This role involves overseeing market research, brand positioning, campaign development, and performance analysis. The ideal candidate will possess a deep understanding of marketing trends, data-driven decision-making, and leadership skills to guide a dynamic team.
Key Responsibilities
  • Develop and execute the overall marketing strategy to support business goals and drive growth.
  • Lead market research and competitive analysis to identify trends, opportunities, and threats.
  • Collaborate with cross-functional teams to ensure marketing strategies are aligned with product development, sales, and customer service.
  • Oversee the creation and implementation of marketing campaigns, including digital, social media, content, and traditional marketing channels.
  • Monitor and analyze campaign performance, using insights to refine strategies and improve ROI.
  • Manage the marketing budget and allocate resources effectively to maximize impact.
  • Foster a culture of innovation and continuous improvement within the marketing team.
  • Build and maintain relationships with key stakeholders, including partners, agencies, and vendors.
  • Stay updated on industry trends, emerging technologies, and best practices.
Qualifications
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA or advanced degree preferred.
  • 8 years of experience in marketing, with a proven track record in strategic planning and execution.
  • Strong leadership and team management skills, with the ability to inspire and guide a diverse team.
  • Excellent analytical and problem-solving abilities, with experience using data to drive decision-making.
  • Proficiency in digital marketing platforms, CRM systems, and analytics tools.
  • Exceptional communication and presentation skills.
  • Ability to thrive in a fast-paced and dynamic environment.

Job Summary

JOB TYPE

Full Time

SALARY

$161k-205k (estimate)

POST DATE

08/12/2024

EXPIRATION DATE

02/05/2025

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The following is the career advancement route for Director of Marketing Strategy positions, which can be used as a reference in future career path planning. As a Director of Marketing Strategy, it can be promoted into senior positions as a Marketing Director, Senior that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Director of Marketing Strategy. You can explore the career advancement for a Director of Marketing Strategy below and select your interested title to get hiring information.

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