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This role is responsible for the overall market access strategy for their assigned therapeutic area(s). This role is will lead the development and implementation of each value proposition, strategy and integration of pricing and contracting approach across payer channels and ensuring customer facing teams are appropriately trained on current strategies that align to Therapeutic Area or Brand Strategies and key critical success factors. The role will require leadership to work cross functionally to manage the performance of the payer channels, including accountability for marketing strategies and tactics that will optimize business. They are responsible for defining payor related critical success factors in the IBP, the big initiatives to drive the CSF including contracting strategies, and acquiring budget to drive the initiatives. The director will oversee development of brand payor messaging and execution of tactical plans (branded sales/promotional tools, convention/symposia, PR/media, web strategy, market research, launch planning etc.) and managing the budget put towards these tactics. They will provide direct leadership to the payor access marketing team to enable their success and the success of the business. They will work closely with all groups within US Market Access to ensure the goal of profitable patient access and will also be responsible for collaborating with multiple functional groups, including but not limited to Marketing, Medical, Clinical Development, Regulatory, Analytics and Insights, Legal, Public Relations, Public Policy and Global Market Access teams. As an employee of Boehringer Ingelheim, you will actively contribute to the discovery, development and delivery of our products to our patients and customers. Our global presence provides opportunity for all employees to collaborate internationally, offering visibility and opportunity to directly contribute to the companies´ success. We realize that our strength and competitive advantage lie with our people. We support our employees in a number of ways to foster a healthy working environment, meaningful work, diversity and inclusion, mobility, networking and work-life balance. Our competitive compensation and benefit programs reflect Boehringer Ingelheim´s high regard for our employees.
This role is based on-site at our Ridgefield, CT location with hybrid flexibility of 2-3 days per week on-site.
Full Time
$182k-232k (estimate)
06/06/2024
10/08/2024