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Marketing Manager
$100k-131k (estimate)
Full Time | Insurance 1 Week Ago
Save

Bitco Insurance Companies is Hiring a Marketing Manager Near Davenport, IA

Job DescriptionBITCO Corporation, headquartered in Davenport, IA, is currently seeking a
Marketing Manager
to join our Marketing team in
Davenport, IA . BITCO provides quality property and casualty insurance services to specialized industries including construction, forest, and oil and gas products.
Position SummaryThe Marketing Manager is responsible for the planning, development, and execution of marketing initiatives and plans, in accordance with corporate goals and objectives. This role will lead the development of marketing programs that build brand awareness, attract new customers, and foster relationships with existing customer and key trade associations.
Primary ResponsibilitiesDirects and supervises the work of the Marketing department, including the quality, quantity and timeliness of work producedMaintains current company and department procedures. Assigns work, provides training and feedback to team members, and conducts timely and appropriate evaluations of job performance in the departmentDevelops marketing plans and objectives consistent with sales and profitability goals for BITCOReviews, develops and facilitates department budget planning based on corporate goals and objectivesCoordinates with the Executive team, Program Managers, and Regional Managers to identify and evaluate opportunities for growth and expansion into existing and new market areas by the collection and analysis of various business data and statistics. Provides input into objectives for market segmentation, penetration and targeting of market types and areasIn conjunction with the Program Managers, identifies, develops, and maintains files, marketing service agreements and facilitates relationships with key trade associationsAssists in the development of marketing and sales skills by assessing and identifying training needs for performance improvementDevelops and maintains external marketing resources that assist in attaining organizational sales and profitability goalsCreates, reviews, and facilitates media plans, digital media options, and print media utilizing Old Republic International branding standards and marketing objectivesReviews, develops, and manages content of the public website as well as agency and customer portalsHandles the keeping, updating, organization, and timely distribution of all BITCO marketing material, including trade show booths, branded gifts, and handouts following internal guidelinesEnsures compliance with company brand standards; acts as the authority and administrator of all internal documents and branded itemsAs a management representative, consistently acts in the best interest of BITCO and provides leadership and communication to actively promote BITCO's mission, values, and cultureAll other functions and duties as assignedQualifications:
Bachelor's degree in Marketing or related field requiredPrior experience in a marketing or ad agency role required, experience in a marketing role at an insurance carrier is preferredPrior management or supervisory experience preferredProven ability to stay organized and meet deadlinesExcellent interpersonal skills; ability to work with all levels of an organizationStrong communication skills – both verbal and written; ability to communicate and present information to various audiences in an appropriate and professional mannerAbility to present a positive and professional image on behalf of BITCOMust be able to maintain a high level of confidentialityHighly proficient with MS Office and other business communication systems

Job Summary

JOB TYPE

Full Time

INDUSTRY

Insurance

SALARY

$100k-131k (estimate)

POST DATE

06/09/2024

EXPIRATION DATE

07/04/2024

WEBSITE

bitco.com

HEADQUARTERS

OVERLAND PARK, KS

SIZE

200 - 500

FOUNDED

1917

TYPE

Private

CEO

DIANA MAYFIELD

REVENUE

$200M - $500M

INDUSTRY

Insurance

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Bitco Insurance Companies
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The job skills required for Marketing Manager include Initiative, Leadership, Planning, Sales and Marketing, Marketing Plans, Communication Skills, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Manager. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Marketing Manager positions, which can be used as a reference in future career path planning. As a Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Manager. You can explore the career advancement for a Marketing Manager below and select your interested title to get hiring information.

If you are interested in becoming a Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Marketing Manager job description and responsibilities

Provide reports and analysis of marketing activities to senior managers and board of directors.

01/18/2022: Little Rock, AR

Develop and activate marketing campaigns dedicated to driving brand awareness and consideration with new customer audiences.

02/15/2022: Washington, DC

Direct the hiring, training, and performance evaluations of marketing staff and oversee their daily activities.

01/29/2022: Duluth, MN

Drive the utilisation of Marketing Development Fund and work on constant program optimisation (like budget, performance metrics, program elements etc.).

01/05/2022: Galveston, TX

The outdoor marketing manager will ensure toolkit sufficiency for all relevant campaigns and make sure these tools are efficiently distributed.

12/13/2021: Lowell, MA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Manager jobs

Extensive experience with practices and techniques related to traditional and digital marketing within the retail landscape.

12/20/2021: Virginia Beach, VA

Work with creative teams on developing compelling and engaging content across all marketing channels for a cohesive look and feel.

02/21/2022: Chicago, IL

Successful candidates will have a deep knowledge of experiential marketing and project management experience.

12/27/2021: Huntington, WV

A marketing manager needs leadership abilities and excellent project management skills to lead their team.

02/12/2022: Bergenfield, NJ

Along with being able to provide feedback, marketing managers need to be able to accept feedback calmly and without getting angry.

01/02/2022: Moline, IL

Step 3: View the best colleges and universities for Marketing Manager.

Butler University
Carroll College
Cooper Union
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Providence College
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