Job Title: Web & Digital Marketing Specialist

Department: Black Hills Special Services

Reports To: Digital Marketing & Communications Project Manager

Salary: $50,000 to $60,000 DOE

FLSA Status: Exempt

Job Type: Full Time

Position Location: Rapid City, SD Office. Hybrid or Remote (negotiable)

Open Until: Filled

Job Summary

Black Hills Special Services Cooperative (BHSSC) seeks a passionate and talented individual to join our team as the Web & Digital Marketing Specialist, supporting the Compass Partners in Learning and Community and Family Services (CFS) divisions.

The Web & Digital Marketing Specialist plays a crucial role in bringing BHSSC’s purpose, services, and stories to life through digital platforms. This dynamic position is responsible for maintaining, designing, and developing multiple websites, as well as implementing and refining digital marketing strategies to enhance our online presence. The ideal candidate will possess a blend of creativity, technical expertise, and analytical skills to drive results in a fast-paced environment.

This role is an opportunity to meaningfully impact individuals and families in our community and join a collaborative and supportive work environment that focuses on professional growth and development.

About

Black Hills Special Services Cooperative

Black Hills Special Services Cooperative's (BHSSC) mission is to build stronger communities by helping individuals and organizations reach their full potential. BHSSC delivers these services through five organization divisions: Community and Family Services, Compass Partners in Learning, Developmental Disabilities Programs, Education and Workforce Development, and Health and Human Services. Learn more about BHSSC at bhssc.org.

Compass Partners in Learning (formerly Technology & Innovation in Education, TIE)

Compass Partners in Learning has decades of experience providing educational communities with expert resources, support, and direction for professional progress and better student outcomes. Learn more about Compass Partners in Learning at compass.bhssc.org.

Community and Family Services

Community and Family Services (CFS) works to provide meaningful resources, develop skills, and create partnerships that build the capacity that schools, families, and communities need to reach their goals. Learn more about CFS at bhssc.org/cfs. 

Essential Duties and Responsibilities (include but not limited to)

1. Design, develop, and maintain websites for BHSSC's Compass Partners in Learning and Community and Family Services divisions.
2. Track, analyze, and report website analytics and digital marketing metrics to inform decision-making.
3. Implement SEO strategies to optimize website performance and increase organic traffic.
4. Create engaging and compelling content for websites, social media, email, and digital marketing campaigns.
5. Collaborate with cross-functional teams to align website and digital marketing efforts with overall business objectives and marketing strategies.
6. Stay updated on industry trends and best practices in web design, digital marketing, and technology.
7. Attend meetings, trainings, and seminars as deemed appropriate and necessary by BHSSC.
8. Perform other duties as deemed necessary.

Skills, Knowledge & Abilities

1. Deep understanding of digital marketing strategies and web standards. 
2. Strong understanding of SEO principles and best practices.
3. Proficiency in all relevant coding languages (HTML, CSS, JavaScript, PHP, and APIs) and content management systems (WordPress, HubSpot).
4. Clear and compelling written and verbal communication.
5. Proficiency in using design and communication platforms, such as Canva, Microsoft Suite, Adobe Creative Suite, Google Suite, and MailChimp.
6. Familiarity with executing effective social media efforts using Meta Business Suite, Instagram, X (formerly Twitter), LinkedIn, and more.
7. Ability to ask appropriate questions to gain meaning and understanding from leaders, team members, and stakeholders.
8. Ability to work independently and collaboratively in a dynamic team environment.
9. Creative thinker with a passion for innovation and continuous improvement.
10. Flexibility to adapt to changing needs while managing multiple priorities and meeting deadlines.
11. Demonstrate a willingness to adapt, learn, and grow.
12. Strategic thinking and problem-solving skills.

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty 

satisfactorily. The requirements listed below are representative of the knowledge, skill,

and/or ability required. Reasonable accommodations may be made to enable individuals

with disabilities to perform essential functions.

Education and Experience

Preferred

• Bachelor’s degree in Web Design, Marketing, Communications, or a related field
• Three years of proven experience in web development, digital marketing, or a similar role 

Physical Demands

The physical demands described here are representative of those that must be met by an

employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

• While performing the duties of this job, the employee is regularly required to sit; to use hands to finger, handle, or feel; and to communicate. The employee is occasionally required to stand; walk; reach with hands and arms; climb or balance; and stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 10 pounds.

Nothing in this job description restricts management’s right to assign or reassign duties

and responsibilities to this job at any time.

Benefits

• Single Health, Dental and Life Insurance Insurance 
• South Dakota Retirement Benefits 
• Health Savings Account
• Paid time off
• Opportunities for Growth and Advancement
• Supportive Work Culture

To Apply

Please email the following documents to Morgan Hubert, Digital Marketing & Communications Project Manager, marketing@bhssc.org.

• Current resume and a brief letter of introduction
• Relevant work samples or digital portfolios (such as website portfolios, SEO case studies, content samples, digital marketing campaigns, analytics reports, graphic design samples, or any other examples of exemplary work)

Black Hills Special Services Cooperative is an Equal Opportunity Employer.