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Develop and execute game-changing media strategies that tie engagement to the bottom line. As Senior Media Strategist, you'll develop and implement digital and traditional advertising strategies across clients ranging from leading nonprofits to political and advocacy groups to major brands (and everything in between).
This may be the right role for you if you're someone who is equally strategic, creative, and analytical. Switching seamlessly from a client presentation, to writing an insightful analysis of campaign performance, and translating a client's business objectives into a tactical media plan. You're used to spending most of your day speaking in acronyms — terms like DSP, CPA, IVT, ROAS, and AVOC are major parts of your vocabulary — and you know how to explain them to clients and teammates.
You will use your depth of paid media experience to inform your work but also tap into your digital curiosity and passion for innovation to bring new ideas and thinking to the team.
The companyBlue State is a purpose-driven agency. We partner with leading causes, brands, and campaigns and create real change. From Google and UNICEF to Amnesty International and Oxfam, we transform how brands and causes raise money, influence policy, build platforms, and grow communities of supporters. Led by the most creative and analytical minds from the political, nonprofit, and brand worlds, Blue State is a part of WPP Digital and has 150 employees in the US and London.
A day in the lifeWe approach in-office working with a hybrid model. On-site presence is welcome for US staff who are within commuting distance of the NY or DC office. Managers retain discretion to require in-person attendance for folks on their discipline or client teams as necessary, including for those whose roles require them to be in person. To enter our US offices or attend Blue State events, staff and visitors must be fully vaccinated against COVID-19, including with a booster shot when eligible. Exceptions for protected grounds will be reviewed on a case-by-case basis.
The salary range for this position is $83,000-$101,000; compensation will be commensurate with experience.
Some things we're looking forAt Blue State, diversity is a necessity, not a nice-to-have. We encourage those from underrepresented communities — women, people of color, LGBTQIA , immigrants, those with disabilities and people at all the intersections in between — to apply. Even if you don't think your current skill set checks every box, but this role seems to align with your strengths, we want to hear from you.
Blue State is committed to creating an inclusive and accessible application and interview process. If you would like to request a reasonable accommodation for a disability, including the use of AI tools throughout the hiring process, please contact us at recruiting@bluestate.co with the subject line: Accommodation Request to get started.
Your privacy is important to us. You can find out more information on how we handle your data for recruiting purposes in our Privacy Policy for Recruitment.
Full Time
$86k-117k (estimate)
06/30/2024
07/17/2024
bluestate.co
BOSTON, MA
100 - 200
2004
$10M - $50M
Business Services
We believe theres no force more powerful than people taking collective action on the things they care about. When an organization wants to mobilize people around a common purpose, they come to us. We dont pretend to have all the answers, but we know where to find them: in people. We listen, learn, and uncover new insights that often surprise us and our clients and move us toward better results. Blue State got its start on the campaign trail, pioneering the use of digital to open up the democratic process. Our new approach caught on, and we set out to do more good: raising millions more for no...nprofits, shaping legislation and public opinion, and connecting consumers with brands. While our approach is continually evolving, our ethos has never changed: Make good trouble. When the status quo stands in the way of progress, we challenge it. Be curious. We ask the tough questions and let the data lead to answers. Put people first. We let the user drive the program, not the other way around. Drive real change. We obsess over outcomes and actions. If you need it, build it. We make stuff that empowers people to act on the things they care about. Walk the walk. Progress starts with us: our diversity, inclusion, and commitment to values over profits.
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