Brighty is a female-led digital marketing agency based in LA. We specialize in crafting tailored campaigns that resonate with your audience and drive meaningful results, from marketing strategy to SEO optimization. Leveraging our diverse perspectives, we deliver personalized, data-driven strategies that elevate your brand's online presence. At Brighty, we're committed to innovation and inclusivity, staying ahead in the ever-evolving digital landscape while upholding integrity and creativity in all our endeavors.
About the role
Join our vibrant team at Brighty as an Entry-Level Marketing Specialist, where you'll dive headfirst into the world of digital marketing and play a crucial role in executing strategic campaigns that captivate audiences and drive tangible results.
Some of what you will do:
* Assist in the development and execution of digital marketing campaigns across various platforms, including social media, email, and paid advertising.
* Collaborate with cross-functional teams to brainstorm creative ideas, develop campaign strategies, and refine messaging to effectively communicate brand stories and value propositions.
* Conduct market research and analysis to identify industry trends, consumer insights, and competitive landscapes, providing valuable insights to inform marketing strategies and decision-making.
* Assist in creating engaging content, including copywriting, graphic design, and multimedia assets, that aligns with brand guidelines and resonates with target audiences.
* Monitor campaign performance and key performance indicators (KPIs), analyzing data and metrics to measure effectiveness, identify opportunities for optimization, and make data-driven recommendations for improvement.
* Support the planning and coordination of events, promotions, and other marketing initiatives, ensuring seamless execution and alignment with overall marketing objectives.
* Assist with the management of social media accounts, including content scheduling, community engagement, and performance tracking.
* Provide administrative support to the marketing team, including organizing files, maintaining databases, and preparing reports.
What will help you be successful:
* Bachelor's degree in Marketing, Communications, or related field.
* Strong passion for marketing and eagerness to learn and grow in a dynamic industry.
* Excellent communication skills, both written and verbal, with a keen eye for detail and creativity.
* Basic understanding of digital marketing concepts and tools, including social media platforms, email marketing software, and analytics tools.
* Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
* Ability to multitask and prioritize tasks in a fast-paced environment while maintaining a high level of accuracy and attention to detail.
* Strong analytical skills and ability to interpret data to draw actionable insights.
* Prior internship or work experience in marketing or related field preferred.
* Legal authorization to work.
What we offer:
* Highly competitive salary and extensive employee benefits package.
* An impactful role offering genuine influence and contribution opportunities.
* A nurturing culture that prizes creativity, learning, and empowerment within a supportive team environment.
* Ample opportunities for professional growth in a company at the forefront of digital innovation.
* Wellness Days dedicated to prioritizing physical and mental well-being.
* Additional leave allowance of 2 weeks annually
* Two paid volunteer days each year to support our affiliated charities and give back to the community.
How to Apply:
At Brighty, we are dedicated to fostering a workplace that celebrates diversity and inclusivity, where every employee's unique qualities are embraced and valued for their significant contribution. We firmly believe that a diverse and inclusive environment brings out the best in each individual and enables us to deliver a truly exceptional client experience. We welcome applications from candidates of all cultural backgrounds, genders, and sexual orientations. If you believe this role aligns with your aspirations, we warmly invite you to apply today. We look forward to connecting with you!