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Sunrise Senior Living
Fairfax, VA | Full Time
$196k-258k (estimate)
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Brookfield Residential
Fairfax, VA | Full Time
$196k-259k (estimate)
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Director of Sales
$196k-259k (estimate)
Full Time | Building Construction 3 Weeks Ago
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Brookfield Residential is Hiring a Director of Sales Near Fairfax, VA

LocationFairfax - 3201 Jermantown Road, Suite 150
BusinessAs part of Brookfield Asset Management — one of the largest alternative asset managers in the world — we harness our resources to bring a fresh approach, unparalleled creativity, relentless innovation, and sound ESG practices to the planning, development, and management of buildings everywhere. From offices, retail spaces, and logistics facilities to multifamily residences, hospitality establishments, and mixed-use structures — we are reimagining real estate from the ground up.
We redefine how home and life come together for over 60 years. At Brookfield Residential, a leading North American land developer and homebuilder within the Brookfield Properties family, we have had one goal in mind – to create the best places to call home. From the development of award-winning vibrant communities to the building of well-designed homes and commercial properties, we are committed to cultivating exceptional life experiences for our customers, partners, employees, and members of the community. Learn more.
If you're ready to be a part of our team, we encourage you to apply.
Job DescriptionYour TeamThe Director of Sales will lead a seasoned sales team for new home communities across VA. MD, DE, NC and SC. They will assist the Vice President of Sales and Marketing to support all sales-related objectives and tasks and will direct a dynamic sales program through recruiting, educating, motivating and monitoring. Utilizing a keen understanding of fundamental marketing principles to ensure an effective sales program, they will focus on meeting monthly sales and closing goals while pushing to increase sales volume and achieve profitability. The Director of Sales will effectively manage all aspects of the sales team and sales offices, while maintaining a clear understanding of all relevant market places.
Collaboration with internal departments like marketing, construction, design, preferred lender and land development regarding policies, practices and procedures is a responsibility of the Director of Sales. They will meet weekly with the Vice President of Sales and Marketing to review goals for each community, provide updates and strategize. Routine engagement with direct reports and a set cadence of community visits are essential with some travel being required; time will be split between days spent on-site visiting communities and days in the Northern VA office.
Your Key DeliverablesSales Operations & Departmental Coordination
  • Plan and/or conduct bi-weekly sales meetings involving Sales Team
  • Problem solve complex post contract and closing issues between all parties – i.e. customers and homeowners, sales teams, escrow or lending related, etc.
  • Assist support team with ensuring the onsite sales team is tracking and backlog (loans and contingencies).
  • Making sure all homes close when completed by construction.
  • Monitor compliance with rules and regulations for the community, sales releases, and licensees.
  • Assist in ensuring compliance with all point-of-sale disclosures, legal documentation, and contractual paperwork.
  • Review and monitor contracts from sales teams to assure accuracy and compliance with guidelines and regulations.
  • Assist with balancing the size of and timing of phase releases based on current market absorption rates.
  • Review inventory home choices to ensure salability and monitor inventory home-related deadlines.
  • Conduct an in-depth, onsite appraisal of each home site released for sale to determine and establish retail pricing (to include views, lot size, location, privacy, etc.).
  • Ensure that Sales Teams are coordinating consistently with other departments and team members to promote timely closings and to protect the customer experience.
  • Work with marketing and IT on the development, design, and deployment of CRM and other software that will benefit the sales team and improve the buyer’s experience.
  • Coordinate with construction weekly to ensure that adjustments to sales releases/ cut off dates/ construction starts are in alignment.
  • Maintain expectations for the preferred lenders to continue to support Brookfield Residential and to provide our customers with the level of professionalism they deserve.
  • Conduct process review meetings to establish best practices and monitor progress
Sales Team – Onboarding and Continuing Education
  • Maintain an established education program that helps the sales team define their role.
  • Teach our method of selling homes and how to care for our customers.
  • Inspect what you expect. Assessing what we have educated the onsite sales team members to do and how well they are doing it through onsite observation, role-playing, and mystery shopping.
  • Regular visits/check-ins to maintain a close relationship with the sales team and to encourage feedback to achieve maximum performance.
  • Periodically spend time on the selling floor working, one-on-one with customers and potential buyers to better understand current market conditions and to lead by example.
  • Ensure all onsite sales team members are properly trained and can navigate the systems needed to perform their job duties effectively.
Team Management and Leadership
  • Oversee performance management process for a team of experienced sales professionals and managers (Team of 20 with 5-10 direct reports).
  • Meet with onsite sales team to develop and establish performance and career development objectives for performance evaluations.
  • Check-in and monitor status of the goals per outline established with each sales representative, in preparation for the mid-year and annual evaluations.
  • Interview prospective agents and share the exciting opportunity to work for Brookfield Residential.
  • Prepare staffing plan for current and future neighborhood assignments (1 years out).
Market Research and Strategy
  • Monitor market trends and competition to maintain a complete understanding of all the markets we are currently building in and markets that we are/or should be considering.
  • Manage market research - resale market, new home competition, and historical data. Update quarterly, or as needed, to maintain current data to support base pricing, premiums, and product recommendations.
  • Assemble and submit pricing recommendations to Vice President of Sales to ensure pricing strategy supports business plan goals and long-term market share.
  • Manage incentive costs per neighborhood to preserve margins. Make recommendations as needed to adjust marketing or sales strategy to meeting changing market and/or competitive conditions.
  • Contribute to future neighborhood planning (1 years out) regarding design review, marketing, staffing, etc.
  • Work closely with development team to anticipate disclosures and other documents that may be needed.
  • Understand competition, lot nuances, etc. for future sites of new communities.
  • Active Communities - Focus on the performance, health, and operations of the communities that are actively selling (sales/closings for the year, plus back-log)
  • Future Communities (1 year or more). Also significant focus on future neighborhoods. Design review, staffing, training, collaborating with designers to select designer finishes for unsold homes in each market, work closely with the development team to anticipate disclosures and other documents that will be needed, understand competition and lots, etc.
Marketing Support
  • Assist with input regarding advertising, promotional needs, and floor plan review. Coordinate with Marketing for ad creation or approval for promotional events or holidays.
  • Collaborate with Marketing and IT on use of CRM and integration and maintain priority list of prospective customers prior to sales representative coming on board.
  • Coordinate with marketing to schedule homebuyer/homeowner events. Homebuyer Information nights, Meet and Greet, etc.
Customer Experience
  • Represent Brookfield Residential at trade association meeting to promote company’s brand/product.
  • Attend special events, sales rallies, conferences, field trips, etc
  • Resolve customer concerns by coordinating with multiple departments for desired output (construction, design, development, etc).
Must Haves
  • New home sales experience (onsite)
  • New home sales management experience
  • Bachelor’s Degree or higher is preferred
  • A minimum of 5 years combined experience in onsite residential/new home sales and sales management and/or real estate related industries
  • Excellent communication skills, verbal and written
  • Strong organizational and interpersonal skills
Nice to Haves
  • A valid Real Estate Sales License is preferred, Broker’s License is a plus
  • Strong knowledge of various CRM and marketing tools
  • Leadership capabilities with the ability to supervise, delegate, and direct the efforts of sales staff
  • Self-motivated, excellent critical thinking skills and solution oriented thinking
  • Strong ability to prioritize and manage multiple projects under tight deadlines
  • Excellent ability to handle sensitive information
  • Advanced computer applications, specifically Microsoft Word and Excel
Your Opportunity - USWe are proud to offer our employees what they value most:
  • Competitive compensation
  • Excellent extended medical, dental and vision benefits beginning day 1
  • 401(k) matching, vesting begins day 1
  • Career development programs
  • Charitable donation matching
  • Paid Volunteer Hours
  • Paid parental leave
  • Family planning assistance including IVF, surrogacy and adoptions options
  • Wellness and mental health resources
  • Pet insurance offering
  • A culture based on our values of Passion, Integrity and Community
#BRP
Brookfield Properties participates in the E-Verify process to confirm the eligibility of candidates to work in the United States.
We are proud to create a diverse environment and are proud to be an equal opportunity employer. We are grateful for your interest in this position, however, only candidates selected for pre-screening will be contacted.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Building Construction

SALARY

$196k-259k (estimate)

POST DATE

06/03/2024

EXPIRATION DATE

07/19/2024

WEBSITE

brookfieldresidential.com

HEADQUARTERS

FAIRFAX, VA

SIZE

100 - 200

FOUNDED

1956

REVENUE

$10M - $50M

INDUSTRY

Building Construction

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About Brookfield Residential

Brookfield Residential is a leading North American land developer and homebuilder with one goal in mind - to create the best places to call home. From the development of award winning master-planned communities, to the building of well-designed homes and commercial properties, we are committed to cultivating exceptional life experience for our customers and for our employees. Building great communities and homes takes vision and dedication, but most importantly, it takes a strong team. Having been in business for more than 60 years, we know it is our people who make Brookfield Residential what... it is today. We were humbled to be named by Aon as one of the Best Employers in Canada and U.S. in 2017. More
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