3 Senior Digital Marketing Analyst Jobs in Centreville, VA
Carfax is Hiring a Senior Digital Marketing Analyst Near Centreville, VA
At CARFAX, we believe in the power of teamwork and value in-person interactions so that we can collaborate and thrive together. This position will require 3 days per week in the office subject to change with future business needs.
Do you love empowering product management teams through data analysis? If so, then CARFAX may be your best career move! The CARFAX Senior Digital Marketing Analyst will be a key contributor in our strategic analysis for CARFAX products and online behavior. This will include collecting, interpreting, and analyzing data for various products that CARFAX has to offer. This person would be the subject matter expert who utilizes analytics to drive insights and optimize the business.
What You’ll Be Doing
- Leverage data, market insights, and analytical tools to identify new opportunities that enhance ROI
- Analyze user behavior, cohorts, funnel analysis, and conversions to generate proactive insights that enhance business value and user experience
- Serve as the data evangelist, collaborating daily with stakeholders and cross-functional teams throughout the organization, effectively conveying information to diverse audiences
- Collaborate and listen about business challenges, then lead the decision-making process by applying data principles and practices
- Communicate the effectiveness of new product launches, campaign launches, and site changes. Take initiative to address problems and opportunities
- Develop and incorporate measurement plans and frameworks based on intricate data to facilitate decision-making for enterprise strategies
- Identify areas for process enhancement and implement innovative solutions. Serve as a mentor to others, effectively communicating established principles and guidance
- Minimum 5 years’ experience with Adobe Analytics
- Proven ability delivering ROI opportunities to senior management and cross functional teams (Product, Paid Media, Email Marketing, UX/Design, etc)
- Results oriented and impact driven – strong focus on achieving revenue, conversion, sales, and other marketing goals. Ability to use metrics to manage programs and measure success
- Highly analytical, detail oriented with strong business acumen and foresight.
- Proactive self-starter with a strong sense of ownership. Identifies what needs to be done and has a bias toward action and efficiency
- Excellent verbal and written communication skills with the ability to influence decisions through data story telling
- Critical thinker who creates digestible and actionable data frameworks, and actively communicates insights to stakeholders
- Proven track record for problem solving and providing recommendations/solutions
- Advanced skills compiling data from multiple sources and visualizing insights. Experience building business models and statistical analysis is a plus
- Proficient with SQL, Python, or R
- Experience in data collection architecture and design (Data Layer, Pixels, CDP, DMP, MDM, Website Governance and Compliance Technology)
- Solid understanding of the digital analytics process from strategy to tagging/implementation to reporting
- Competitive compensation, benefits and generous time-off policies
- 4-Day summer work weeks and a winter holiday break
- 401(k) / DCPP matching
- Annual bonus program
- Casual, dog-friendly, and innovative office spaces
- 10X Virginia Business Best Places to Work
- 9X Washingtonian Great Places to Work
- 9X Washington Post Top Workplace
- St. Louis Post-Dispatch Best Places to Work
CARFAX is an Affirmative Action/Equal Opportunity Employer. It is the policy of CARFAX to provide equal employment opportunity to all persons regardless of race, color, sex, pregnancy, religion, national origin, age, ancestry, citizenship status, veteran status, military status, disability or handicap, sexual orientation, genetic information or any other status protected by federal, state or local law. In addition, CARFAX will provide reasonable accommodations for qualified individuals with disabilities. We maintain a drug-free workplace. We are a participant in E-Verify.
Job Summary
Full Time
Consumer Services
$98k-122k (estimate)
06/03/2024
07/27/2024
carfax.com
CENTREVILLE, VA
500 - 1,000
1986
Private
STEPHEN R POLK
$200M - $500M
Consumer Services
Related Companies
About Carfax
Carfax is a commercial web-based service that supplies vehicle history reports to individuals and businesses on used cars and light trucks.
The job skills required for Senior Digital Marketing Analyst include Digital Marketing, Email Marketing, Insight, Initiative, Problem Solving, Written Communication, etc. Having related job skills and expertise will give you an advantage when applying to be a Senior Digital Marketing Analyst. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Senior Digital Marketing Analyst. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Senior Digital Marketing Analyst positions, which can be used as a reference in future career path planning. As a Senior Digital Marketing Analyst, it can be promoted into senior positions as a Digital Marketing Supervisor that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Senior Digital Marketing Analyst. You can explore the career advancement for a Senior Digital Marketing Analyst below and select your interested title to get hiring information.
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