Marketing Specialist (Hybrid)

BUSINESS UNIT: CCR Business Services

FUNCTION: Marketing

REPORTS TO: Director of Organizational Design

CLASSIFICATION: Exempt

LOCATION: Cedar Rapids, IA - this role requires 3 days a week in office

EDUCATION: Bachelor’s Degree in Marketing, Communication or Public Relations or equivalent

EXPERIENCE: 3 years

Who We Are Looking For

CCR builds and delivers innovative technology solutions and products for partners local and across the globe.

We are searching for a highly motivated, dedicated Marketing Specialist focused on content creation and event planning. Our ideal candidate will play a pivotal role in shaping our brand identity, engaging our target audience, and driving meaningful interactions through compelling content and well-executed events. They will collaborate closely with cross-functional teams to implement marketing strategies that resonate with our audience and align with our business objectives.

This role has required travel of approximately 25%.

What You’ll Accomplish and Experience

• Must be able to perform role while following client guidelines for access and safety protocols at client job sites
• Develop and execute comprehensive content strategies across various channels, including but not limited to website, blog, social media, email, and print materials.
• Create high-quality, engaging content such as articles, blog posts, case studies, whitepapers, and more to drive brand awareness, thought leadership, and lead generation.
• Manage content calendars, ensuring timely delivery of content and alignment with marketing campaigns and initiatives.
• Conduct market research and audience analysis to identify trends, preferences, and opportunities for content optimization and innovation.
• Plan, organize, and execute a diverse range of events, including virtual and in-person events such as webinars, workshops, conferences, trade shows, and networking events.
• Coordinate event logistics, including venue selection, vendor management, budgeting, scheduling, promotion, registration, and post-event evaluation.
• Collaborate with internal stakeholders, external partners, and vendors to ensure seamless execution and maximize event impact and ROI.
• Measure and analyze the performance of content and events using relevant KPIs and metrics, and leverage insights to refine strategies and improve outcomes.
• Stay current with industry trends, best practices, and emerging technologies in content marketing, event management, and related fields, and share knowledge and insights with the team.

Desirable Previous Experience

• Develop and execute comprehensive content strategies across various channels, including but not limited to website, blog, social media, email, and print materials.
• Create high-quality, engaging content such as articles, blog posts, case studies, whitepapers, and more to drive brand awareness, thought leadership, and lead generation.
• Manage content calendars, ensuring timely delivery of content and alignment with marketing campaigns and initiatives.
• Conduct market research and audience analysis to identify trends, preferences, and opportunities for content optimization and innovation.
• Plan, organize, and execute a diverse range of events, including virtual and in-person events such as webinars, workshops, conferences, trade shows, and networking events.
• Coordinate event logistics, including venue selection, vendor management, budgeting, scheduling, promotion, registration, and post-event evaluation.
• Collaborate with internal stakeholders, external partners, and vendors to ensure seamless execution and maximize event impact and ROI.
• Measure and analyze the performance of content and events using relevant KPIs and metrics, and leverage insights to refine strategies and improve outcomes.
• Stay current with industry trends, best practices, and emerging technologies in content marketing, event management, and related fields, and share knowledge and insights with the team.

Why CCR

CCR is a privately held corporation that was founded in 1986 that provides technology services to large and small businesses nation-wide from our location in Cedar Rapids, IA. Our achievements include:

• Top quartile revenue growth for each of the last 5 years as per the worldwide Service Leadership Index® precision benchmark.
• Nationally recognized as “Great Place to Work” – 8 years in a row
• 10-years consecutively listed on Inc. 5000 - Fastest Growing Privately Owned Companies in America
• 7-year consecutive top 100 listing on MSPMentor 501 internationally
• Nationally awarded Platinum HIRE Vets Medallion (2020, 2021, 2022)
• Finalist or Winner from Technology Association of Iowa for the following:
  • IT Service Provider of the Year (2021, 2020, 2019, 2018, 2017, 2016, 2014, 2013)
  • Top Growth Company of the Year (2017)
  • Best User of Technology (2015)
  • Technology company of the year (2022,2015, 2014, 2013)

Learn more about CCR and our values: https://ccr.net/about-us/

CCR offers a unique work-life balance and environment. Our competitive benefits package includes free daily lunch for employees, gym membership reimbursement, health, dental, and vision insurance, paid time off and paid holidays, a 401k program, quarterly profit sharing, short & long term disability and life insurance and lots of development opportunities to help you grow your professional career.

Learn about our culture: http://reviews.greatplacetowork.com/circle-computer-resources-inc.