Vice President Global Demand Generation

About the Company

Prominent organization helping businesses achieve transformational goals

Industry
Computer Software

Type
Privately Held, VC-backed

Founded
2020

Employees
501-1000

Funding
$11-$25 million

Categories

• Information Technology & Services
• Software Development
• Agile Development
• Technology
• DevOps
• Artificial Intelligence
• Cybersecurity
• Delivery Services
• Integration Services
• Software Testing
• IT Management
• Business Lifecycle Management
• Advanced Analytics
• Analytics
• Computer Programming
• Software
• Professional Services
• Computers

Specialties

• application lifecycle management
• continuous integration
• DevOps
• application release automation
• continuous delivery
• continuous deployment
• value stream mapping
• value stream management
• release orchestration
• agile
• agile project management
• digital transformation
• analytics
• AI
• AIOps
• ITSM
• continuous testing
• app security
• api protection
• and threat analytics

About the Role

The Company is seeking a Global VP, Demand Generation to lead the strategic direction of all aspects of demand generation. This role is pivotal in creating a dominant market position and delivering a predictable pipeline at scale, particularly focusing on global enterprise accounts. The successful candidate will be responsible for setting the direction and strategy of demand generation, managing a team of growth, field, and ABM marketers, as well as business development representatives. Collaboration with sales, customer success, and product owners is essential to set priorities and goals for pipeline growth. The VP will also be tasked with analyzing the ROI of marketing programs, developing and executing unified marketing campaigns, and providing clear leadership for the demand generation team.Candidates for this role at The Company should have a Bachelor's degree in marketing or a related field, with 8-10 years of enterprise B2B marketing experience, preferably in DevOps or application security domains. Experience in startup or scaleup organizations, running global campaigns, and a background in organic and paid demand creation approaches is highly valued. The role requires an individual with a proven track record in impacting sales pipeline with strong marketing campaigns, and who is enthusiastic about data-driven marketing. Strong leadership, communication, and interpersonal skills are essential, as is a hands-on approach to coaching a team of marketers and BDRs. The VP, Demand Generation will be expected to bring a creative and strategic approach to integrated campaigns, with a focus on understanding customer behavior and driving qualified opportunity pipeline growth.

Hiring Manager Title
Chief Marketing Officer

Travel Percent
Less than 10%

Functions

• Marketing