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Vice President of Marketing
About the Company
Innovative provider of auto lending software solutions
Industry
Banking
Type
Privately Held
Founded
2012
Employees
201-500
Categories
About the Role
The Company is seeking a VP, Marketing with a strong focus on growth. The successful candidate will be responsible for leading all aspects of the marketing team, with a particular emphasis on revenue growth. This includes building and managing an acquisition marketing function, optimizing inbound marketing efforts, and developing strategies to enhance client acquisition, engagement, and retention. The role also involves close collaboration with the sales and partner teams to identify opportunities for revenue expansion and to ensure that marketing initiatives align with the company's values and business goals.Applicants must have a Bachelor’s degree in marketing, business, or a related field, with at least 15 years of experience in marketing and 5 years in marketing leadership, particularly in SAAS. The VP, Marketing will be expected to lead and inspire a high-performing team, foster a culture of creativity and collaboration, and provide strategic guidance for professional development. An innovative mindset, strong leadership and team management skills, and a proven track record of success in senior marketing roles are essential. The role also requires the ability to thrive in a fast-paced, dynamic environment, a passion for marketing, and a commitment to staying ahead of industry trends. An MBA is a plus.
Hiring Manager Title
Chief Revenue Officer (CRO)
Travel Percent
25%
Functions
Other
$169k-218k (estimate)
06/24/2024
07/12/2024
michaelmabraham.com
<25
The following is the career advancement route for Vice President of Marketing positions, which can be used as a reference in future career path planning. As a Vice President of Marketing, it can be promoted into senior positions as a Chief Marketing Officer that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Vice President of Marketing. You can explore the career advancement for a Vice President of Marketing below and select your interested title to get hiring information.