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Vice President, Product Marketing
About the Company
Top intelligent revenue platform
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2015
Employees
1001-5000
Funding
$200 million
Categories
About the Role
The Company is seeking a Vice President of Product Marketing to lead a dynamic team in the strategic planning and execution of go-to-market strategies. The successful candidate will be responsible for crafting and optimizing strategic narratives, messaging, and positioning to support the sales teams, product launches, and market communication. This role requires a deep understanding of the product, fostering a close relationship with the product leadership, and leading the creation of product demos. The VP will also be instrumental in sales and customer success enablement, pricing and packaging optimization, analyst relations, content strategy, thought leadership, and competitive intelligence.Applicants must have a minimum of 15 years' product marketing experience in B2B enterprise software, with a strong focus on messaging and positioning. Experience in SaaS is preferred. The role demands a proven track record in building and leading large product marketing teams, ideally within a company with significant annual recurring revenue. The ideal candidate will be passionate about customer experience, creative, resourceful, detail-oriented, and well-organized. They should be a strong team player, a self-starter, and a high-energy leader with excellent cross-functional collaboration skills. Responsibilities also include partner enablement and ensuring that the company's partners and channels are well-equipped.
Hiring Manager Title
Chief Marketing Officer
Travel Percent
Less than 10%
Functions
Other
$147k-189k (estimate)
06/27/2024
07/15/2024
michaelmabraham.com
<25
The following is the career advancement route for Vice President, Product Marketing positions, which can be used as a reference in future career path planning. As a Vice President, Product Marketing, it can be promoted into senior positions as a Chief Marketing Officer that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Vice President, Product Marketing. You can explore the career advancement for a Vice President, Product Marketing below and select your interested title to get hiring information.