Vice President VSL Product Launch Marketing Operations

About the Company

Ambitious video marketing agency

Industry
Marketing and Advertising

Type
Privately Held

About the Role

The Company is seeking a VP or Director of VSL Product Launch Marketing Operations with a strong focus on creative video marketing. This role is pivotal in managing and overseeing all aspects of video content production and operations, ensuring the seamless execution of projects, and maintaining high-quality standards. The successful candidate will be responsible for the successful delivery of video sales letters and email content for customer acquisition, particularly in the context of online product launches for a brand in the health or nutritional supplements industry. Key responsibilities include product launch/project management, team leadership, operational efficiency, quality assurance, budgeting, resource allocation, and vendor management.Candidates for this role should have a Bachelor's degree in a relevant field or equivalent experience, with at least 5 years of proven experience in video production, preferably within the advertising or digital marketing industry. Strong project management skills, excellent leadership abilities, and in-depth knowledge of video production processes are essential. Familiarity with D2C digital marketplaces, e-commerce sales, and online customer service in the health or nutritional supplements industry is highly desirable. The ideal candidate will be a dynamic individual with a passion for video production, direct response advertising, and operations management, capable of driving exceptional results in a fast-paced, creative environment.

Travel Percent
Less than 10%

Functions

• Marketing
• Product Marketing