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SCN - Search Consulting Network
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Goodwin Recruiting
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Marketing Director
CorDx Atlanta, GA
$163k-207k (estimate)
Full Time 4 Months Ago
Save

CorDx is Hiring a Marketing Director Near Atlanta, GA

CorDx, a leader in the biotechnology industry, is seeking an experienced and strategic Marketing Director to join our growing team. As a Marketing Director at CorDx, you will be responsible for developing and implementing innovative marketing strategies to drive brand awareness, increase market share, and generate revenue. You will lead a team of marketing professionals and collaborate cross-functionally with other departments to ensure the effective execution of marketing initiatives. You will play a pivotal role in enhancing our brand visibility, engaging with our target audience, and driving growth through innovative marketing campaigns. This position requires a blend of strategic thinking, creative problem-solving, and leadership to navigate the rapidly evolving IVD market.

Responsibilities

  1. Strategic Marketing Leadership:
  • Develop and implement a comprehensive marketing strategy aligned with our business goals.
  • Analyze market trends, customer needs, and competitive landscape to position CorDx Inc. as a leader in the IVD industry.
  • Brand Management:
    • Enhance and maintain the CorDx Inc. brand, ensuring consistency across all marketing materials and communications.
    • Develop brand-building strategies that elevate our market presence and customer engagement.
  • Campaign Development and Execution:
    • Design, execute, and oversee marketing campaigns across various channels, including digital, print, and events.
    • Utilize data analytics to measure campaign effectiveness and adjust strategies accordingly.
  • Stakeholder Engagement:
    • Collaborate with cross-functional teams, including sales, R&D, and product management, to ensure cohesive marketing strategies.
    • Build and maintain relationships with key industry partners, stakeholders, and influencers.
  • Leadership and Team Management:
    • Lead and inspire the marketing team to achieve exceptional results.
    • Provide mentorship, set clear goals, and foster a culture of innovation and continuous improvement.

    Job Summary

    JOB TYPE

    Full Time

    SALARY

    $163k-207k (estimate)

    POST DATE

    03/21/2024

    EXPIRATION DATE

    09/02/2024

    Show more

    CorDx
    Full Time
    $60k-80k (estimate)
    5 Days Ago
    CorDx
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    $74k-96k (estimate)
    1 Week Ago
    CorDx
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    $77k-99k (estimate)
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    The job skills required for Marketing Director include Leadership, Collaboration, Problem Solving, Marketing Strategy, Brand Awareness, Strategic Marketing, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Director. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Director. Select any job title you are interested in and start to search job requirements.

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    The following is the career advancement route for Marketing Director positions, which can be used as a reference in future career path planning. As a Marketing Director, it can be promoted into senior positions as a Marketing Director, Senior that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Director. You can explore the career advancement for a Marketing Director below and select your interested title to get hiring information.

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