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Field Marketing Specialist
Craft Austin, TX
$67k-90k (estimate)
Full Time | Restaurants & Catering Services 2 Days Ago
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Craft is Hiring a Field Marketing Specialist Near Austin, TX

Are you ready to make a meaningful impact on a high-performing go-to-market team? We're searching for a Field Marketing Rockstar with the energy and creativity to plan and execute top-shelf regional events that drive brand awareness and fill our sales pipeline.

We have a strong preference for candidates based in the San Francisco area or in Austin, TX because ideally this person would be able to occasionally meet up with other members of the marketing team.

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What You'll Do:

  • Event Mastermind: Throw well-coordinated, pipeline-driven events that knock the socks off our prospects, partners, and customers.
  • Sales Sidekick: Support our regional sales team with effective field-based marketing programs and event campaigns. Your mission: build awareness, nurture leads, and speed up opportunities all in sync with our sales goals.
  • Campaign Connoisseur: Research, plan, and execute demand generation campaigns and activities with clear goals and success criteria including webinars, LinkedIn lives, monthly demos, thought leadership roadshows, and events. Not afraid to roll up your sleeves and execute the end-to-end campaigns yourself in Hubspot and Salesforce.
  • Logistics Guru: Handle all the details of event logistics from automation, emails, and landing pages to themes, swag, staffing, and lead generation.
  • Communication Champ: Share goals and key info before, during, and after events, including pre-show preparation, debriefs, and reporting.
  • Budget Boss: Keep an eye on and manage the quarterly event budget, ensuring we hit our goals within our defined budget.
  • Results Reporter: Track and report on the program pipeline and performance results against quarterly and annual targets.
Who You Are:
  • A strategic marketer with goals and purpose for each event or activity and KPIs to measure success.
  • A proactive planner with a knack for throwing unforgettable events.
  • Someone who can seamlessly juggle multiple projects and keep everything on track.
  • A creative thinker always brimming with fresh ideas to engage our audience.
  • A data-driven marketer who can analyze event performance and adjust strategies on the fly.
  • An excellent communicator who can keep everyone in the loop and on the same page.
  • Ability to build strong relationships both internally and externally.
  • Prior experience using Hubspot (or similar marketing automation tool) and Salesforce.
  • Embodies our values: Work towards excellence, Humility, Collaborate with empathy, Accountability
What We Offer:
  • Competitive salary starting at $80,000 USD/ year. This starting number can be increased based on levels of expertise, location, cost of living, taxes, market experience, etc.
  • Equity at a well-funded, fast-growing startup
  • Unlimited vacation time so you can take what you need, when you need it
  • 99% covered Health Dental Vision insurance for employees and dependents
  • 401K through Empower with options to invest how you want it
  • $200 monthly wellness/ learning stipend (gym memberships, meals, snacks, books, classes, conferences, etc.)
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About Craft:

Craft is on a mission to illuminate the path to global supply chain resilience. We empower businesses to strengthen their supplier networks and supply chains with the industry's most trusted and comprehensive data fabric and advanced risk mitigation engine. Our easy-to-use platform provides 360-degree visibility to quickly explore and evaluate supplier networks, AI-driven insights to detect and mitigate disruptions, and collaborative tools to optimize supply chain strategies. With Craft, procurement and supply chain professionals from commercial and governmental organizations can confidently navigate regulatory environments, uphold ethics, and drive business continuity.

We are a well-funded technology company with leading investors including Greycroft, Uncork, High Alpha, ServiceNow Ventures, Sam Palmisano, Freddy Kerrest, but are not your typical data or SaaS startup. Our CEO is a seasoned entrepreneur and Juilliard-trained cellist. The Craft team is globally distributed with headquarters in San Francisco and an office in London. We have team members across North America and Europe. We are looking for curious, intelligent, collaborative people from diverse backgrounds who are passionate about building delightful software and creating a world connected by resilient, sustainable, intelligent supply chains to join our rapidly growing team!

A Note to Candidates:

We are an equal opportunity employer who values and encourages diversity, equity and belonging at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, caste, or disability status.

Don’t meet every requirement? Studies have shown that women, communities of color and historically underrepresented talent are less likely to apply to jobs unless they meet every single qualification. At Craft, we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we strongly encourage you to apply. You may be just the right candidate for this or other roles!

Job Summary

JOB TYPE

Full Time

INDUSTRY

Restaurants & Catering Services

SALARY

$67k-90k (estimate)

POST DATE

06/27/2024

EXPIRATION DATE

08/26/2024

WEBSITE

craftrestaurant.com

HEADQUARTERS

NEW YORK, NY

SIZE

100 - 200

FOUNDED

2001

CEO

TOM COLICCHIO

REVENUE

$10M - $50M

INDUSTRY

Restaurants & Catering Services

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The job skills required for Field Marketing Specialist include Leadership, Insight, Marketing Automation, Brand Awareness, Field Marketing, etc. Having related job skills and expertise will give you an advantage when applying to be a Field Marketing Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Field Marketing Specialist. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Field Marketing Specialist positions, which can be used as a reference in future career path planning. As a Field Marketing Specialist, it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Field Marketing Specialist. You can explore the career advancement for a Field Marketing Specialist below and select your interested title to get hiring information.

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If you are interested in becoming a Field Marketing Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Field Marketing Specialist for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Field Marketing Specialist job description and responsibilities

Develop marketing campaigns to drive awareness and customer traffic.

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Execute marketing campaigns effectively to achieve the campaign objectives.

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Recommend marketing techniques and tactics based on changing market demands.

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Monitor and manage marketing expenses within the annual budget.

03/29/2022: Evansville, IN

They may also negotiate the contracts for the various forms of advertising after forming a marketing budget.

04/27/2022: Reading, PA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Field Marketing Specialist jobs

Pursue a professional certification.

03/30/2022: Provo, UT

Get an Education Earn a Bachelor’s Degree.

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5-10 years marketing experience, field marketing, sales support or related areas from a service organization preferred, B2B required.

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Minimum 3 years of marketing experience (B2B experience preferred), preferably with a focus on high tech, agency experience a plus.

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Experience using Marketing Automation tools (Eloqua, Marketo, Market-to-lead, etc.).

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Step 3: View the best colleges and universities for Field Marketing Specialist.

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