Our client, an insurance company, is looking for a full-time Digital Marketing Manager to join their team! This is a hybrid onsite / remote role based either in Atlanta or NYC and will require you onsite 1-2 days per week (but is flexible based on schedules).
If interested, please confirm that you check off the below key requirements in your response:
Key Requirements:

• Experience managing Google Ads or Microsoft Ads and creating strategies used to optimize.
• Experience with machine learning bid strategies, which include tCPA/TROAS
• Looking for acquisition KPIs such as sales / leads/purchase, cost per conversion, conversion rate, and ROAS
• Experience with Paid Media, SEO, SEM, Paid Social, Programmatic, and Affiliate.

The Digital / Growth Marketing Manager will:

• manage their paid media SEO channels to reach small business owners across the US
• develop / execute digital ad campaigns across Google Ads, Meta Ads, LinkedIn Ads, etc.
• design A/B testing strategies, and measure / report on channel results
• handle the day-to-day management of their performance marketing campaigns to drive new customers for their direct-to-consumer business
• work with agency partners for execution of their digital campaigns across SEM, paid social, programmatic, affiliate, and SEO
• leverage data / insights to improve campaign results make changes as-needed

The Digital Marketing Manager has:

• 4 years of experience in digital performance marketing (agency experience AND experience brand-side from a financial services or insurance company is a plus)
• proven, hands-on experience in campaign planning, execution, and optimization across their platforms (listed above)
• experience with SEO (link-building, and content development)
• A/B testing experience, and ability to interpret data / analytics
• ability to come onsite to their office as-needed (1-2 days per week, sometimes less)

401(k) with competitive company matching
Comprehensive health insurance, vision, dental and FSA plans (medical, limited purpose, and dependent care)
Company paid group term life, short- term disability and long-term disability coverage
24 Paid time off days, 10 paid holidays, and ability to purchase 5 PTO days
Paid parental leave
4 week paid sabbatical after every 5 years of service
Financial Adoption Assistance and Medical Travel Reimbursement Programs
Annual reimbursement up to $600 for health club membership or fees associated with any fitness program
Submit resume (and samples if applicable) to: Danielle.Aranya@jobalert.creativecircle.com
Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.