Director of Sales and Services

Destination Dayton

Dayton, Ohio

Destination Dayton is the destination marketing organization for Dayton/Montgomery County, Ohio. Our Mission is to collaboratively lead and advocate for the development of the region’s visitor economy, which contributes to a thriving community, a diverse tax base and lifestyle amenities for everyone to enjoy.

Destination Dayton is seeking a dynamic, collaborative team leader to direct and lead the Sales and Services department. The Director of Sales and Services is responsible for developing and implementing long- and short-term sales strategies and budgets to ensure achievement of goals and will hire, train and motivate a successful sales and services team. This is a full-time on-site position located in Dayton with the possibility of 1-2 remote work days per week. Must be willing to travel. A minimum of five years of experience in a sales leadership position with a destination marketing organization, hotel or related travel industry organization preferred. Bachelor’s degree in Business, Communications, Hospitality Industry or related area or equivalent work experience desired. 

Please submit resume and cover letter with salary requirements to bstricker@destinationdayton.org

JOB DESCRIPTION

Position: Director of Sales & Services

Reports to: President & CEO

The Director of Sales & Services will hire, train, provide leadership, supervise, and direct the sales and services efforts of all Sales Managers, the Services Manager and the Sales & Services Administrative Assistant in conducting the following:

• Actively promote the use of the Dayton/Montgomery County area as a convention, meeting, seminar, trade show, sports and motorcoach destination through personal contact, telephone calls, direct mail, sales blitzes, and industry trade shows.
• Inform organization/association executives of the type and extent of services provided by Destination Dayton staff.
• Identify, recruit and encourage local people affiliated with various regional, national, and international organizations to hold future meetings in the Dayton/Montgomery County area.
• Develop, coordinate and implement strategies leading to the preparation and presentation of convention/meeting bid proposals to ensure future bookings.
• Invite key decision makers to Dayton for site visits and familiarization tours and in conjunction with pertinent staff members, implement same.
• Maintain a working knowledge of Dayton area hotel/motel/meeting facilities/venues and maintain close contacts with their sales personnel for exchanging information and ideas.
• Maintain familiarity with competing areas or issues that impact on the Destination Dayton’s ability to promote our community.
• Represent the Bureau at selected and targeted industry meetings and trade shows and follow-up on leads generated at these functions within 30 days with leads ranked.
• Serve on industry boards and committees as requested to gain exposure within the industry.
• Manage and ensure proper usage of Destination Dayton’s database management software (simpleview).
• Read, approve and sign all RFPs prior to their release and read, approve and sign all bookings.
• Monitor the individual file load/account base of sales managers to maintain an equal distribution of accounts in terms of size and booking potential.
• Review any old files prior to their being destroyed.
• In conjunction with Director of Marketing & Strategic Partnerships produce annual marketing plan and work plan for Destination Dayton outlining specifics sales and marketing objectives and priorities for participation in tradeshows, FAMs, etc.
• Approve all Sales and Convention Services staff requests for vacation, personal leave and sick leave before forwarding to President & CEO for final approval.
• Process all personnel reviews for Sales and Services staff before forwarding to President & CEO for final approval.
• Conduct weekly sales/services staff meetings to monitor departmental activity and performance to assure consistency with the sales plan and objectives. Submit recap weekly to President & CEO.
• Establish specific goals and track performance. Meet every two weeks (at minimum) with staff on an individual basis assessing achievement of their goals.

ü Monitor the preparation and follow-up action and assess the effectiveness of all sales/services programs, including individual sales trips, staff attendance at industry meetings/trade shows, FAMs, sales blitzes, etc. and recommend follow-up action to President & CEO.

ü Spearhead Destination Dayton’s monthly meeting with the county’s hotels/motels, attractions/venues.

ü Prepare monthly, quarterly and annual reports on sales/services activity and performance. Insure their timely submission.

ü Prepare monthly Pace and sales update reports including forecasting.

ü Promote Dayton/Montgomery County as a convention/trade show destination to assigned Director of Sales & Services accounts.

Education:

ü College undergraduate degree or equivalent experience in area related to sales with hospitality sales emphasis.

Skills:

ü Ability to communicate in a clear, concise manner; develop and implement comprehensive sales programs; motivate a staff of varying skills and personalities; and organize annual sales effort.

Industry Associations and Organizations

ü Maintains memberships and actively participates in meetings, conferences and trade shows related to position.

Markets

ü In conjunction with Director of Marketing & Strategic Partnerships responsible for development and monitoring of all sales markets. Progress/success based on specific team and individual goals determined on an annual basis.

Budget

ü Participate in annual budget process and daily management of Sales & Services budget.

Projects

ü Responsible for complete planning, execution and follow-up of certain projects as assigned by the President & CEO including but not limited to the timely completion of monthly, quarterly and annual sales reports.

Finance Department

ü Cooperate in following policies and procedures necessary in order to maintain sound fiscal controls including but not limited to the timely and accurate submission of expense reports by sales staff.

Other Relevant Aspects of Position

ü Requires overtime and varied hours and travel for meetings, trade shows, etc. Weekend work and irregular hours may be required. 

ü Other duties as assigned.

ü Ability to travel by air, drive a vehicle and maintain a valid driver’s license throughout employment.