21 Director of Content Marketing (US hybrid, OR only) Jobs in Portland, OR
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Director of Content Marketing (US hybrid, OR only)
$176k-225k (estimate)
Full Time | IT Outsourcing & Consulting
4 Weeks Ago
Digimarc is Hiring a Director of Content Marketing (US hybrid, OR only) Near Portland, OR
About Us:Digimarc Corporation (NASDAQ: DMRC) is the global leader in product digitization. A pioneer in digital watermarks, Digimarc connects every physical and digital item to a digital twin that enables the capture of product data, records events and interactions, and supports powerful new automations. Trusted to deter counterfeiting of global currency for more than 20 years, Digimarc is also recognized for ensuring product authenticity, improving plastics recycling, and more, with a commitment to promoting a prosperous, safer, and more sustainable world. In 2023, Digimarc was named to the Fortune 2023 Change the World list and honored as a 2023 Fast Company World Changing Ideas finalist. See more at Digimarc.com. The cornerstone of our Illuminate Platform, the Digimarc Digital Watermark is an identification technology unique to Digimarc that provides an unparalleled level of covertness, ubiquity, redundancy, and security. Both in reach and performance, digital watermarking represents quantum leaps forward from traditional auto identification technologies, and enables any object to be reliably, efficiently and securely identified by industry standard imaging and audio technologies. There are many important uses for the platform we have built. Our current SaaS products address critically important, world-wide problems that are vastly improved by our high-barrier-to-entry, unique offerings that: protect currency and consumer goods from counterfeits, reduce food waste, improve food and drug safety, provide a direct-to-consumer digital communication channel, improve the efficiency of physical retail shopping, and increase the quality and quantity of plastic recycling by revolutionizing today’s ineffective waste sortation. As we continue to expand an inflecting -- and ultimately massive -- market opportunity that we are uniquely positioned to lead, we will productize additional use cases that work together with existing use cases to provide accretive value to our customers and allow them to complete their digital transformation journeys. Because with Digimarc, you can finally see everything. And when you see everything, you can achieve anything. THE CHALLENGE ...As the Director of Content Marketing, you will be responsible for overseeing the content marketing team and driving the development and execution of comprehensive content marketing strategies. Leveraging excellent writing skills, data-driven insights, and partner- and customer-centric approaches, you will lead initiatives to attract, engage, and retain customers while aligning content efforts with our business goals and strategic vision.
What You'll Do ...
Restricted stock units
Comprehensive benefits including medical, dental, vision, & retirement savings plan
Flexible time off / holidays
Training & Development
Mentorship opportunities
Remote Work
Digimarc is seeking diverse applicants. We are an equal opportunity employer and consider qualified applicants for employment without regard to race, gender, age, color, religion, disability, veteran status, sexual orientation, gender identity, or any other protected factor. We want the best people who share our values.This job posting is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.Principals only. No recruiters, please.A reasonable estimate of the current range is $160,000-190,000. Placement within this compensation range will be based on factors that are relevant to compensation decisions including but not limited to skill set, experience, training, licensure, certifications, geography, and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Digimarc is an equal opportunity employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, disability, veteran status, sexual orientation, gender identity, or any other protected factor. We want the best people who share our values.
What You'll Do ...
- Develop and execute a holistic content marketing strategy that aligns with the company's business objectives and resonates with our target audiences, including thought leadership content that addresses key industry challenges, trends, and topics
- Lead a content team to write excellent, high-quality, and engaging content across various formats, including blog posts, case studies, videos, infographics, product briefs, webinar abstracts, and more
- Utilize various channels, including corporate websites, partner websites, social media, webinars, podcasts, email marketing, and content syndication, to distribute and promote content effectively, collaborating with cross-functional teams to support lead generation, lead nurturing, and customer acquisition efforts
- Collaborate with Digital Marketing, Corporate Communications, and Creative Services teams to:
- Align content to lead/demand generation goals, accounting for various digital channels, formats, and SEO best practices
- Elevate marketing materials by incorporating compelling customer and partner proof points, framing strategic messaging with external narratives, and leveraging storytelling techniques
- Generate top-tier, engaging content that resonates with target audiences while adhering to company branding and design guidelines
- Review content marketing performance metrics, such as website traffic, engagement, lead generation, and conversion rates, identifying opportunities for improvement
- Manage the content marketing budget effectively, allocating resources efficiently to maximize ROI and achieve strategic goals (including third-party resources and vendor management)
- Stay abreast of industry trends, best practices, and emerging technologies in content marketing and B2B SaaS to drive continued innovation and improvement
- Bachelor's degree in Marketing, Communications, Journalism, Business, or related field
- 5 years of experience in content marketing
- Experience in social media content, engagement, and analytics a strong plus
- Proven track record of developing and implementing successful content marketing strategies that drive business growth and achieve measurable results
- Strong understanding of B2B SaaS industry trends and best practices, with the ability to stay updated on the latest developments and innovations
- Exceptional leadership and communication skills, with the ability to inspire and motivate team members and collaborate effectively with cross-functional teams
- Creative thinker with a strategic mindset, able to translate business objectives into compelling content strategies and campaigns that resonate with our target audience
- Passion for storytelling and a keen eye for detail
- Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously in a fast-paced environment
Restricted stock units
Comprehensive benefits including medical, dental, vision, & retirement savings plan
Flexible time off / holidays
Training & Development
Mentorship opportunities
Remote Work
Digimarc is seeking diverse applicants. We are an equal opportunity employer and consider qualified applicants for employment without regard to race, gender, age, color, religion, disability, veteran status, sexual orientation, gender identity, or any other protected factor. We want the best people who share our values.This job posting is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.Principals only. No recruiters, please.A reasonable estimate of the current range is $160,000-190,000. Placement within this compensation range will be based on factors that are relevant to compensation decisions including but not limited to skill set, experience, training, licensure, certifications, geography, and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Digimarc is an equal opportunity employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, disability, veteran status, sexual orientation, gender identity, or any other protected factor. We want the best people who share our values.
Job Summary
JOB TYPE
Full Time
INDUSTRY
IT Outsourcing & Consulting
SALARY
$176k-225k (estimate)
POST DATE
06/01/2024
EXPIRATION DATE
11/25/2024
WEBSITE
digimarc.com
HEADQUARTERS
BEAVERTON, OR
SIZE
200 - 500
FOUNDED
1994
TYPE
Public
CEO
RILEY MCCORMACK
REVENUE
$10M - $50M
INDUSTRY
IT Outsourcing & Consulting
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About Digimarc
Digimarc is an Oregon-based SaaS platform that provides digital identity solutions for plastic waste reduction and authenticity protection applications.
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The job skills required for Director of Content Marketing (US hybrid, OR only) include Leadership, Insight, Project Management, Initiative, Content Marketing, B2B, etc. Having related job skills and expertise will give you an advantage when applying to be a Director of Content Marketing (US hybrid, OR only). That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Director of Content Marketing (US hybrid, OR only). Select any job title you are interested in and start to search job requirements.
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