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This position reports directly to the CEO and is critical to the ongoing preservation and reinforcement of the Company Brand by utilizing online, print, in-store and local area marketing strategies. As a key member of the leadership team, this role requires extensive interaction with the store management and culinary teams.
ROLES & RESPONSIBILITIES:
• Develop and implement brand strategy through all aspects of marketing.
• Assume overall responsibility for developing the annual marketing plan for the Company by utilizing strategic market planning and following trends, campaigns, etc. necessary for continued brand success.
• Provide planning and leadership while ensuring that the appropriate structures, systems, competencies and values are developed in order to meet and exceed the goals of the Marketing plan.
• Effectively maintain the content and ongoing functionality of the Company website, e-commerce platforms, and all other related content.
• Organize and direct marketing and strategy meetings on a regular basis for continuous review of the ever-changing trends, promotions and strategies.
• Design, develop and maintain all online and printed promotional materials.
• Develop and implement communications and media strategies that successfully deliver information and key messages to the public.
• Develop and implement the introduction of new products by working with the culinary team to insure proper development strategies.
• Strong management of all social media and related content to promote and increase interaction and Brand development.
• Manage customer feedback, donation requests and other related responses submitted via the Company website.
• Create, develop and implement marketing strategies for markets with both traditional and social media marketing focuses by working closely with store management and leadership for both in-stores and local areas.
• Create and develop ongoing e-mail marketing programs.
• Undertake continuous analysis of competitive environment and consumer trends.
• Manage social media presence and direct programs to improve social media reputation and recognition.
• Maintain a presence in the retail locations to ensure proper and adequate merchandising strategies and materials
Qualifications and Requirements:
• Degree in Marketing preferred, or a minimum of 5 years marketing experience in both face-to-face marketing and social media communications.
• Must be skilled in Microsoft Office Suite and Adobe Creative Suite.
• Must be skilled in social media marketing and review sites (Facebook, Twitter, Instagram, Yelp, Google , Zomato, etc.).
• Experience with third party sales platforms and food service delivery providers.
• Must be willing to participate in face-to-face marketing.
• Experience must include strategic planning, communications planning and management, marketing and media relations.
• Individual must be a strong communicator, have excellent written, presentation, oral communications and interpersonal skills.
• Must possess strong leadership skills and be able to motivate and influence others by being a confident, driven and dynamic leader.
• Individual must be able to think creatively and strategically, have excellent judgment and be able to work in a changing environment.
• Must be a proficient self-starter and problem solver who exhibits strong initiative.
• Ability to make sound decisions and manage multiple priorities in a fast-paced environment.
Full Time
Restaurants & Catering Services
$164k-209k (estimate)
07/28/2024
08/04/2024
eatzis.com
DALLAS, TX
500 - 1,000
1996
MARIO VEGA
$50M - $200M
Restaurants & Catering Services
Eatzi's Market & Bakery is always looking for service-minded professionals who enjoy good eating and helping spread the joy of a great meal! WE LOVE PEOPLE WHO ARE: Self-motivated and driven to succeed! Competitive spirit that motivates others! Customer-focused strong desire to understand what customers need and able to match those needs with products and service. High energy enjoys working in a fast-paced environment with an ability to multi-task. Professional appearance neat attire, well-groomed and is always in full uniform Friendly kind and respectful to other team players and cu...stomers. Team player easy to motivate, has a positive attitude and works well with others. Prior experience previous job experience, preferably in the hospitality industry. Eatzis Market & Bakery is a European-style eatery where every day is another chance to create great food for great people! We make the food youve eaten your whole life and the food youve never tried before with the help of a team committed to superb service. Our atmosphere is intimate but casual, so we make it easy to select and savor exactly what youre craving. Whether in one of our five markets or in the comfort of your home, once youve had Eatzis, you can never get enough!
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The job skills required for Director of Marketing include Leadership, Presentation, Marketing Plans, Microsoft Office, etc. Having related job skills and expertise will give you an advantage when applying to be a Director of Marketing. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Director of Marketing. Select any job title you are interested in and start to search job requirements.
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