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Social Media Specialist
ECPI University Virginia, VA
$63k-78k (estimate)
Full Time | Education & Training Services 9 Months Ago
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ECPI University is Hiring a Social Media Specialist Near Virginia, VA

Social Media Specialist

Annual Salary range - $60, 000 - $64,000

This position work at our Virginia Beach, VA campus location at 5555 Greenwich Rd.

Transform your Career at ECPI University

Since 1966, the dedicated employees at ECPI University have helped students achieve their goals via practical training and career-focused education with over 50 Associates, Bachelor’s and Master’s Programs. Our culture is to prioritize our students’ success through the support of our dynamic team and industry focused curriculum. 

Visit www.ecpi.edu/employment to learn more about how you can help people improve their lives through education.

 Position Summary

We are seeking a highly motivated and creative Social Media Specialist to join our team. As a Social Media Specialist, you will be responsible for overseeing the organic content creation and posting on various social media platforms, including Twitter, LinkedIn, Facebook, and Instagram. Your primary goal will be to engage our target audience, increase brand awareness, and drive traffic to our website.

Responsibilities:

  • Develop and implement a comprehensive social media strategy to align with our marketing goals and objectives.
  • Create engaging and relevant content for social media platforms, including written posts, images, videos, and infographics.
  • Manage the content calendar and ensure timely and consistent posting across all social media channels.
  • Monitor and respond to comments, messages, and inquiries on social media platforms in a timely and professional manner.
  • Stay up to date with the latest social media trends, tools, and best practices, and implement them to improve our social media presence.
  • Collaborate with the marketing team to develop and execute social media campaigns.
  • Analyze social media metrics and provide regular reports on the performance of social media channels.
  • Identify and engage with influencers and industry thought leaders to expand our reach and increase brand visibility.
  • Monitor competitor activity and industry trends to identify opportunities for improvement and innovation.

Requirements:

  • Proven work experience as a Social Media Specialist or similar role.
  • In-depth knowledge of social media platforms, including Twitter, LinkedIn, Facebook, and Instagram.
  • Strong understanding of social media management tools and analytics platforms.
  • Excellent written and verbal communication skills, with the ability to create compelling and engaging content.
  • Creative thinking and the ability to generate innovative ideas for social media campaigns.
  • Strong organizational and time management skills, with the ability to manage multiple projects simultaneously.
  • Analytical mindset and the ability to interpret social media metrics to drive actionable insights.
  • Familiarity with HubSpot CRM and other marketing automation tools is a plus.
  • Bachelor’s degree in marketing, communications, or a related field.

Benefits of Employment

ECPI University provides a comprehensive benefits program designed to help our faculty and staff stay healthy, feel supported, and maintain a work/life balance. To learn more about benefits at ECPI University, click HERE.

Committed to excellence and innovation, ECPI University is proud to be an equal opportunity employer.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Education & Training Services

SALARY

$63k-78k (estimate)

POST DATE

09/22/2022

EXPIRATION DATE

08/18/2024

WEBSITE

ecpi.edu

HEADQUARTERS

VIRGINIA BEACH, VA

SIZE

1,000 - 3,000

FOUNDED

1994

CEO

GWEN CLAYBONE

REVENUE

$10M - $50M

INDUSTRY

Education & Training Services

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About ECPI University

According to the National Student Clearinghouse Research Center, the average time it takes for a student to earn their bachelors degree is 5.8 years. ECPI University students, however, do earn their degrees in less than half that time! Most of our graduates DO earn their bachelors degree in 2.5 years or less! At ECPI University, our supportive faculty and staff are dedicated to your success from the moment you arrive on campus. Our tradition of hands-on, student-centered education is an effective way to build skills, and our flexible, accelerated programs are designed to accommodate your sched...ule. From student support services to employer partnerships, ECPI University is committed to our students success. We have campuses throughout Virginia, North Carolina, South Carolina, Florida and Online! More
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If you are interested in becoming a Social Media Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Social Media Specialist for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Social Media Specialist job description and responsibilities

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They are the ones who create and publish content, build followings, manage online communities, and cultivate a social media presence.

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They write social copy, communicate with the public through comments, and always keep an eye on what’s trending.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Social Media Specialist jobs

Most companies have social media specialists for one of a few reasons.

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Apply to Relevant Social Media Jobs.

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Earn a degree or gain relevant work experience as a Social Media Specialist.

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Learn how to use social media and general marketing analytics.

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Stay Flexible and Aware of Social Media Trends.

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