Job ID: JP00044626

Anticipated Start Date: 07/22/24

Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date.

Elevance Health is a health company dedicated to improving lives and communities – and making healthcare simpler. We are a Fortune 25 company with a longstanding history in the healthcare industry, looking for leaders at all levels of the organization who are passionate about making an impact on our members and the communities we serve.

Elevance Health operates in a Hybrid Workforce Strategy. Unless specified as primarily virtual by the hiring manager, contractors are required to work at an Elevance Health location at least once per week, and potentially several times per week. Specific requirements and expectations for time onsite will be discussed as part of the hiring process. Candidates must reside within 50 miles or 1-hour commute each way of a relevant Elevance Health location.

Associates in these jobs must follow the specific policies, procedures, guidelines, etc. as stated by the Government Business Division in which they are employed. Responsible for developing product marketing strategies and ensuring the marketing strategy aligns with the enterprise-wide strategy.

Primary duties may include, but are not limited to:

• Builds market-specific, product-marketing plans. Assists in product pricing assessment and recommendations.
• Serves as a single point of contact on marketing issues and resolution.
• Coordinates the development and review of communication materials with appropriate resources.
• Leads development of marketing collateral to support marketing plans.
• Coordinates with public relations to support marketing initiatives.
• Provides leadership and direction to marketing support and creative staff.
• Help the team meet marketing commitments.
• Serves as the primary point of contact for clinical & quality business owners -
• Collaborates cross-functionally with Project Management, Creative Design, Compliance, and other teams to ensure strategic objectives are met.
• Be a trusted thought partner and responsive point of contact for projects, leading proactive, consultative, and effective customer journeys.
• Consults with business to determine key communication initiatives and prioritize based on Enterprise, Business Unit and Shared Services goals.
• Define the communications strategy ensuring initiatives are measurable and aligned with business goals prior to engaging creative teams or partners to develop materials.
• Collect information, plan a course of action, develop the creative brief, and review/approve overall concepts.
• Comfortable working with peers to help present to business owners (marketing directors and managers, compliance, etc) as well as enterprise leaders across marketing, strategy, compliance, governance, and finance.
• Support the planning and execution of the digital marketing strategy & roadmap while managing partnerships and fostering relationships with key enterprise teams (digital enterprise growth, product strategy, brand, and UX).

Preferred:

• Organize
• Diligent
• Responsive
• Dependable
• Creative thinker
• Helpful to have experience designing marketing strategies
• Knowledge of what to measure for success
• Excellent storyteller (both verbally and in PowerPoint form)
• Ability to work well in complex, matrixed environments

Requirements:

• Requires a BA/BS degree.
• 5 years of marketing experience; or any combination of education and experience, which would provide an equivalent background.
• Managed care experience preferred.
• Medicare and/or Medicaid experience.

Job Type: Contract

Additional Details:

• Work Schedule 9:00am-5:00pm (EST)
• Candidates can be 100% virtual.

About BCforward:

Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward’s 6,000 consultants support more than 225 clients globally.

BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.

BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.

To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our Privacy Notice and CCPA Addendum. As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.

This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.